Associate Manager, Customer Marketing (Bangkok-Based, Relocation Provided)

Agoda; Johannesburg; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A global travel booking platform is seeking an Associate Manager, Customer Marketing to spearhead marketing strategies. The role encompasses data analysis and collaboration with stakeholders to drive actionable insights. Ideal candidates have 4-6 years of experience, strong analytical skills, and proficiency in SQL and Tableau. The position is based in Johannesburg, South Africa, with relocation provided.

Qualifications

• 4-6 years of experience in a Data Analyst role.
• Strong analytical skills to translate data into actionable insights.
• Ability to communicate findings to senior management.

Responsibilities

• Develop and optimize strategies for new marketing channels.
• Analyze datasets for user behavior and market trends.
• Communicate strategic recommendations to stakeholders.

Skills

Data analysis

Stakeholder management

Communication

Problem-solving

Education

Bachelor's degree in a relevant field

Tools

SQL

Tableau

MS Excel

Job description

Associate Manager, Customer Marketing (Bangkok-based, relocation provided)

Join to apply for the Associate Manager, Customer Marketing role at Agoda.

About Agoda

Agoda is an online travel booking platform for accommodations, flights, and more.

It connects travelers with a global network of 4.7 million hotels and holiday properties worldwide.

Based in Asia and part of Booking Holdings, Agoda has over 7, employees across 27 markets, fostering a diverse, innovative and collaborative work environment.

Responsibilities

Spearhead the development, execution, and optimization strategy for growing Agoda's new and emerging marketing channels

Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights

Develop hypotheses, design experiments (e.g., A / B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth

Partner closely with various business functions to identify opportunities, analyze, and interpret trends or patterns in complex data sets using tools such as SQL or Tableau

Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management

Qualifications

4-6 years of experience in a Data Analyst role in tech, consulting, e-commerce or digital marketing

Bachelor's degree in Computer Science, Statistics, Mathematics or Engineering, or Economics and Finance

Strong analytical skills with the ability to translate data into actionable insights

Proficient in business intelligence tools and data warehouse technologies (SQL, Tableau, MS Excel)

Innovative problem-solving skills and ability to navigate complex challenges

Stakeholder management & communication : Ability to effectively communicate, influence, and persuade stakeholders at all levels, including senior management

Equal Opportunity Employer

Agoda is an equal opportunity employer.

Employment is based solely on merit and qualifications.

We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.