Analytics-Driven Google Ads Engineer

Basecloud Growth Agency; Pretoria; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading growth consultancy in South Africa is seeking a Google Ads & Analytics Specialist. This role focuses on applying engineering analytical skills to enhance digital marketing performance through data-driven decision-making. The ideal candidate should possess an engineering background, with a strong emphasis on mathematical and statistical analysis, along with a desire to work in a tech-oriented marketing environment. Competitive compensation is offered.

Qualifications

• Must have a strong analytical background and experience with Google Ads.
• Detail-oriented and methodical approach is essential.
• Willingness to learn quickly if not already knowledgeable in Google Ads.

Responsibilities

• Set up and configure Google Ads campaigns and Analytics tracking.
• Analyze campaign performance using advanced statistical methods.
• Implement technical optimizations across client accounts.
• Identify anomalies and opportunities in advertising data.
• Improve conversion rates and ROI through systematic testing.

Skills

Analytical skills

Google Ads

Statistical analysis

Education

Industrial or Mechanical Engineering background

Job description

A leading growth consultancy in South Africa is seeking a Google Ads & Analytics Specialist. This role focuses on applying engineering analytical skills to enhance digital marketing performance through data-driven decision-making. The ideal candidate should possess an engineering background, with a strong emphasis on mathematical and statistical analysis, along with a desire to work in a tech-oriented marketing environment. Competitive compensation is offered.