AI-Driven Social Media Strategist

Hire Hangar; Remote; ZAR 962 000 - 1 444 000; Full time

Job summary

A leading digital strategy firm is seeking an experienced AI-Driven Social Media Strategist to enhance their social media presence using AI tools. This role involves developing strategies, managing content across platforms, and analyzing performance metrics to ensure brand consistency and engagement. The ideal candidate must have proven social media management experience, familiarity with AI content tools, and prior remote work experience. Join us to utilize your expertise in a fast-paced, digital-first environment.

Qualifications

• Proven experience managing social media accounts for a brand or business.
• Hands-on experience using AI tools for content creation and optimization.
• Prior remote work experience is essential, with fluency in collaboration tools.

Responsibilities

• Develop and execute a data-driven social media strategy.
• Leverage AI tools to generate, refine, and schedule content.
• Analyze performance metrics and optimize content using AI-driven insights.

Skills

Social media management

AI content tools

Remote collaboration tools

Performance analysis

Tools

ChatGPT

Hootsuite

Google Analytics

Job description

Job Title

AI-Driven Social Media Strategist

Location

Remote

Time Zone

US Time Zones (EST–PST)

Role Overview

We are seeking an AI-Driven Social Media Strategist to own and scale our social media presence through the strategic use of AI-powered tools. This role is responsible for driving reach, engagement, and brand consistency across platforms by combining social media expertise with data-driven optimization and AI-assisted content workflows. The ideal candidate is both strategic and hands-on, comfortable owning performance outcomes end to end in a fast-moving, digital-first environment.

Key Responsibilities

• Develop and execute a data-driven social media strategy aligned with brand and growth objectives
• Leverage AI tools to ideate, generate, refine, and schedule content at scale
• Own and manage the social content calendar across key platforms (LinkedIn, X, Instagram, TikTok)
• Analyze performance metrics and continuously optimize content using AI-driven insights
• Collaborate with Marketing, Brand, and Content teams on campaigns, launches, and initiatives
• Define best practices for AI usage, tone of voice, and content governance
• Stay current on AI advancements, platform updates, and social media best practices

Required Qualifications

• Proven experience managing social media accounts for a brand or business
• Hands-on experience using AI tools for content creation, optimization, or performance analysis
• Prior remote work experience is non-negotiable, including fluency with remote collaboration tools (e.g., Slack, Zoom, Google Workspace, Asana or similar); candidates must have ideally worked with US or UK-based companies—applications without this experience will not be considered
• Strong understanding of major social platforms, algorithms, and performance metrics
• Ability to work independently and manage end-to-end social media initiatives

Preferred Qualifications

• Experience in SaaS, tech, or digital-first organizations
• Familiarity with paid social amplification, experimentation, and A/B testing
• Experience defining brand voice, content standards, and social media guidelines

Tools & Technology

• AI Tools: ChatGPT, Jasper, Copy.ai, or similar
• Social Scheduling & Management: Hootsuite, Buffer, Sprout, or similar
• Analytics: Native platform analytics, Google Analytics
• Collaboration: Slack, Zoom, Google Workspace

Please NOTE

It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.

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