Africa Influencer Marketing Leader

WPP Media Limited; Johannesburg; On-site; ZAR 1,200,000 - 1,800,000; Full time

Job summary

WPP Media South Africa is seeking an AOU Influencer Lead to drive influencer marketing growth, governance, and operational excellence across Africa. You will lead scalable strategies, ensure alignment with global practice, and oversee campaigns across multiple markets and brands.

The role requires leadership of creator programs, governance, and reporting, with collaboration across regions and agency partners to deliver measurable business impact.

Qualifications

• Extensive experience in influencer marketing and digital media.
• Proven ability to lead multi-market campaigns.
• Strong stakeholder management and leadership skills.

Responsibilities

• Lead influencer marketing strategy across the Africa Operating Unit.
• Oversee end-to-end influencer campaigns across markets.
• Ensure governance, compliance, and platform adoption.
• Collaborate with cross-functional teams.
• Manage budgets and reporting.

Skills

Influencer marketing

Digital marketing

Media strategy

Leadership

Stakeholder management

Campaign optimization

Tools

CreatorIQ

Job description

WPP Media South Africa is seeking an AOU Influencer Lead to drive influencer marketing growth, governance, and operational excellence across Africa. You will lead scalable strategies, ensure alignment with global practice, and oversee campaigns across multiple markets and brands.

The role requires leadership of creator programs, governance, and reporting, with collaboration across regions and agency partners to deliver measurable business impact.