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As an Account Directors you’ll drive your account(s). Without you, your account would come to a grinding, spluttering halt.
You look ahead. You are the Sat Nav of the account, responsible for its day-to-day direction, checking that it and everyone that’s a part of it is heading where they should be.
You understand the commercial realities of the business the client is in and spot opportunities to develop the agency’s role. Through strong client relationships you’ll create an environment where the best work can flourish, ensuring clear and timely briefings from the client and the right resources from inside the agency. You’ll be an ambassadors for the agency both internally and externally.
Leading by example you demonstrate an unknockable passion for the best work, actively and entrepreneurially creating opportunities for it, championing and protecting it. You’ll have led and won pitches and can demonstrate how you’ve grown your portfolio of work, commercially and creatively.
Due to the nature of the account, ATL Direct Response responsibility is also important. The work you’ll be doing will also feed into the wider ATL activities of the agency’s, meaning you’ll need to ensure a high level of consistency and integration across all of our communications for this client. We will be looking to you to be focused on the immediate deliverables for the client and a ‘safe pair of hands’ that they can rely upon.
Attracting more customers via impactful ATL activity is great, but we also focus on converting that demand. Whether that’s through retail or ecommerce channels. You will need to have experience of how to maximise conversion through improved UX, at a campaign level or as part of a wider conversion optimisation programme.
Strong CRM experience is an absolute must. You will need to have a firm understanding of the overall process involved within the CRM world – from the initial creative development, through to the build stage, to data management and final QA process – you’ll need to be confident in communicating this to the client.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.