Media Buyer (Fully Remote)

Valatam; Caracas; A distancia; VES 450.000 - 675.000; Jornada completa

Descripción de la vacante

A forward-thinking company based in Caracas is seeking a Media Buyer to manage Meta ad campaigns effectively. The role involves optimizing performance and analyzing data to increase return on ad spend. Candidates must be bilingual in English and Spanish with hands-on experience in Meta Ads. The position offers competitive pay and various benefits including discretionary bonuses and health stipends.

Servicios

Annual pay increments

Discretionary client bonuses

Monthly medical insurance stipend

Unlimited online fitness classes

Formación

• 2+ years of hands-on experience with Meta Ads.
• Quiet home office, stable internet (≥ 10 Mbps down / 2 Mbps up), and backup connection.

Responsabilidades

• Manage all Meta ad accounts and campaigns from setup to reporting.
• Adjust budgets and pacing based on real-time performance data.
• Conduct A/B testing on audiences, creatives, ad copy, and landing pages.
• Prepare weekly and monthly performance reports with insights and recommendations.

Conocimientos

English (C1/C2)

Spanish

Meta Ads Manager

Google Analytics (GA4)

Excel/Google Sheets

UTM links

Conversion pixels

Google Tag Manager

CRM tools (preferably HubSpot)

Educación

Bachelor's or Associate's degree

Descripción del empleo

About Valatam

We're Valatam, a team that connects bilingual professionals from Latin America with global clients. Our people are our pride, and we're thrilled to be certified as a Great Place to Work for the 2025-2026 period, proof that great work starts with great people.

About The Role

The Media Buyer will manage and optimize paid advertising campaigns on Meta platforms (Facebook and Instagram). This role is responsible for scaling ad performance, analyzing campaign data, and maximizing return on ad spend (ROAS) through data-driven strategies and continuous optimization.

Key Responsibilities

• Manage all Meta ad accounts and campaigns from setup to reporting. Monitor and analyze daily performance metrics (CPA, ROAS, CTR, CPM, CVR)
• Adjust budgets and pacing based on real-time performance data
• Conduct A/B testing on audiences, creatives, ad copy, and landing pages
• Collaborate with creative teams to develop high-performing ad content
• Prepare weekly and monthly performance reports with insights and recommendations
• Ensure accurate tracking setup (Meta Pixel, Conversion API, event tracking)
• Stay updated on Meta Ads best practices and algorithm changes

Requirements

• English (C1/C2) and Spanish
• 2+ years of hands‑on experience with Meta Ads
• Strong experience with Meta Ads Manager, Google Analytics (GA4), and Excel/Google Sheets
• Experience working with UTM links, conversion pixels, Google Tag Manager, and CRM tools (preferably HubSpot)
• Quiet home office, stable internet (≥ 10 Mbps down / 2 Mbps up), and backup connection
• Bachelor's or Associate's degree preferred

Benefits

Our Core Values at Work We live by ACTION (get things done), CARE (help others and do things right), OUTSTANDING (operate at the highest standards), DEPENDABLE (own every commitment), and ENERGY (bring positivity every day). You'll thrive here if these values resonate with you.

What We Offer

• Hourly rate starting at USD 1288$/month (final rate will be experience-based)
• Annual pay increments
• Discretionary client bonuses (80 % of clients award year-end bonuses)
• 7 U.S. federal holidays + 4 paid PTO days
• Monthly medical insurance stipend (after induction)
• Birthday / Anniversary bonuses + Gym / Wellness allowance
• Unlimited online fitness classes + company events & Christmas celebrations

Please fill out our application form, ensuring you answer all the questions. We will get back to you with more information shortly after receiving your application.