Web Developer

Hiebing; Madison (WI); On-site; USD 70,000 - 95,000; Full time

Benefits offered by this job

Hybrid work environment

Medical, dental, vision insurance

401(k) with company match

Paid parental leave

Generous PTO including birthday off

Professional development funding

Pro bono opportunities

Dog-friendly office

Job summary

Hiebing, based in Madison, Wisconsin, is seeking a curious Web Developer to build and maintain WordPress sites, plugins and integrations. The role centers on WordPress but branches into analytics tagging, email HTML, and broader digital projects for client work.

The ideal candidate has 2–3 years of professional web development experience with WordPress theme development, solid HTML/CSS/JS, PHP, and a collaborative mindset.

Qualifications

• 2–3 years of professional web development experience with WordPress theme development.

Responsibilities

• Develop, enhance and maintain WordPress websites, including block editor development, theme customization, plugin configuration and integrations.
• Troubleshoot website issues including plugin conflicts, integrations, browser/device inconsistencies and performance problems.
• Support website maintenance, landing pages, content migrations and other digital enhancements across client properties.
• Assist with analytics and tagging implementations using GA4 and GTM, including QA.
• Support email development and production needs, including HTML emails and rendering issues.

Skills

WordPress theme development

HTML/CSS/JavaScript

PHP

Gutenberg/Block editor

Git version control

GA4 tagging

Email HTML/CSS

Collaboration

Tools

GitHub

WP-CLI

Composer

Job description

Love building new things—but also get a weird amount of satisfaction from tracking down the one plugin, line of code or integration causing everything to misbehave? Hiebing is looking for a curious and resourceful Web Developer who’s excited to build smart digital experiences, solve unfamiliar problems and keep growing alongside a collaborative team. WordPress will be at the center of the role, but your work—and your opportunity to make an impact—will extend well beyond it.

Hiebing is seeking a curious, motivated and innovative Web Developer who is eager to build intelligent solutions in a fast-paced, collaborative team environment. Our team values learning, support and innovation, creating a culture where developers can grow, contribute and have fun doing great work. WordPress development and maintenance will be at the center of this role, but we’re looking for someone who is equally energized by troubleshooting an integration, helping implement tagging, debugging an email or figuring out something they haven’t encountered before.

The ideal candidate is a self-starter who is curious, resourceful and motivated to find answers independently. They see unfamiliar challenges as opportunities to learn rather than barriers and are comfortable moving between different types of digital work as client and team needs evolve.

This role will initially be divided between new WordPress development and maintenance for existing clients, with the potential to create new capabilities and offerings for our clients and eventually lead the WordPress development practice at Hiebing.

Responsibilities

• Develop, enhance and maintain WordPress websites, including block editor/Gutenberg development, theme customization, plugin configuration and integrations.
• Troubleshoot and resolve website issues, including plugin conflicts, third‑party integrations, browser and device inconsistencies, and performance problems.
• Support ongoing website maintenance, landing pages, forms, content migrations and other digital enhancements across multiple client properties.
• Assist with analytics and tagging implementations using tools such as Google Tag Manager and GA4, including implementation, troubleshooting and QA.
• Support email development and production needs, including building and modifying HTML emails, troubleshooting rendering or template issues, and conducting technical QA.
• Implement and troubleshoot marketing technology integrations, including forms, analytics, consent management, email platforms and other third‑party tools.
• Work within Git‑based development workflows and follow established practices for commits, branching, pull requests, releases and documentation.
• Collaborate with developers, digital strategists, project managers, designers and other team members to solve problems and deliver high‑quality work.
• Maintain security, accessibility, performance and quality standards across development work.

Required Skills and Experience

• 2–3 years of professional web development experience, with meaningful hands‑on WordPress theme development experience.
• Comfort using GitHub Copilot for AI‑assisted development and as part of the problem‑solving process.
• Strong HTML, CSS and JavaScript fundamentals.
• Working knowledge of PHP and WordPress development.
• Experience with WordPress themes, plugins, Gutenberg/block editor and common marketing‑site integrations.
• Strong troubleshooting and debugging skills.
• Experience working with Git‑based version control.
• Ability and willingness to work across different types of technical assignments rather than specializing exclusively in one area.
• Resourceful and comfortable researching unfamiliar problems and identifying solutions independently.
• Self‑motivated, with the ability to take ownership of work and follow it through to completion.
• Curious and eager to learn new technologies, platforms and approaches.
• Familiarity with analytics, tagging and marketing integrations, including GA4/GTM, consent tools, A/B testing, email providers and CDPs.
• Accessibility awareness, including WCAG fundamentals, and experience implementing accessible UI patterns.
• Able to manage multiple priorities and shift between projects in a fast‑paced environment.
• Collaborative, dependable and committed to producing high‑quality work.

Nice‑to‑Have Skills and Qualifications

• WooCommerce or Shopify experience, including checkout optimization, payment and shipping plugins, and catalog organization.
• Comfort with WP‑CLI, Composer, deployment automation and modern WordPress build pipelines.
• Experience implementing WordPress hardening practices, including secure configuration, plugin governance and least‑privilege access.
• Familiarity with unit testing or automated regression testing.
• Hands‑on experience with Email on Acid or Litmus to create visual and brand consistency across email devices and clients.

You’ll Thrive Here If…

• You enjoy building new digital experiences—and making existing ones work better.
• You see an unfamiliar technical problem as something to investigate, not something to avoid.
• You’re willing to dig into documentation, test possible solutions and ask thoughtful questions when needed.
• You can move comfortably between development, maintenance, troubleshooting, analytics, tagging and email work.
• You take ownership of your work and care about seeing it through from initial request to final QA.
• You balance speed with thoughtful attention to security, accessibility, performance and quality.
• You’re curious about AI and emerging technology while still bringing your own judgment and problem‑solving skills to the work.
• You believe the strongest solutions come from developers, strategists, designers and project managers working together.

Where You’ll Work

This position is based in Hiebing’s Madison, Wisconsin office.

Collaboration is an important part of how we work at Hiebing. This position follows our hybrid work model, which includes working from the Madison office each Monday, Tuesday and Wednesday, with the option to work remotely Thursday and Friday.

Candidates who do not currently live within commuting distance should be willing to relocate to the Madison area.

Why Hiebing?

At Hiebing, you’ll work alongside smart, kind and incredibly talented people who genuinely enjoy making each other’s ideas better. You’ll collaborate across disciplines, support regional and national brands and have the opportunity to build digital experiences that matter—for our clients, their audiences and each other.

We’re a place where curiosity is celebrated, craftsmanship is respected and thoughtful judgment is just as valuable as bold ideas. We believe in speaking in data, Dreaming in Color and never settling for the expected. You’ll be challenged to grow, encouraged to explore new technologies and supported by teammates who believe the best work is always built together.

We’re insight‑driven ideamakers who give a damn—about the work, our clients and one another. Our We Before Me philosophy reminds us that the strongest work is never about one person; it’s about what we build together.

If you’re someone who enjoys solving problems, sharing what you learn and using technology to create smarter, more meaningful experiences, you’ll feel right at home here.

Benefits and Perks

• Hybrid work environment with the option to work remotely Thursday and Friday
• Competitive medical, dental and vision insurance
• 401(k) with company match and profit sharing
• Paid parental leave
• Generous paid time off, including your birthday off
• Professional development funding and ongoing learning opportunities
• Opportunities to give back through meaningful pro bono work and community involvement
• Investment and partnership opportunities
• Dog‑friendly office
• A culture built around curiosity, collaboration and our We Before Me philosophy

Work Authorization

Applicants must be authorized to work in the United States without current or future employer sponsorship.