Web Content Developer

K.L. Scott & Associates; United States; Remote; USD 65,000 - 90,000; Full time

Job summary

K.L. Scott & Associates seeks a Web Content Developer to support internal and client websites and digital communications. You will develop and publish content, maintain CMS, and improve site design, usability, and search visibility.

You will connect social media and digital assets with the website experience and use analytics to guide improvements. Responsibilities include writing and publishing pages, maintaining CMS systems, coordinating editorial calendars, applying responsive design, and

Qualifications

• At least 5 years of professional experience in web content development or related field.
• 2+ years publishing in WordPress, Drupal or SharePoint.
• Demonstrated SEO, analytics interpretation, and cross-website content coordination.
• Strong writing, editing, and plain-language communication skills.

Responsibilities

• Write, edit, and publish web pages and resources.
• Maintain CMS content, navigation, templates, and publishing workflows.
• Develop content strategies and editorial calendars with stakeholder input.
• Design page layouts, apply responsive design, and ensure usable navigation.
• Apply SEO through keywords, metadata, headings, and links; manage redirects and sitemaps.
• Review analytics and campaign tracking; report on traffic and conversions.
• Integrate client social channels and digital assets with approved publishing.
• Organize digital assets with consistent naming, tags, and version control.
• Coordinate CMS updates, backups, security fixes, and train clients.

Skills

Web content development

CMS publishing

SEO and analytics

Writing and editing

Content architecture

Project management

Accessibility & privacy knowledge

Education

Bachelor's degree in communications/digital media/web design/IT/marketing

Tools

Google Analytics

Google Search Console

Tag management

SEO tools

Adobe Creative Cloud

Figma

Social media publishing tools

Job description

KLSA is seeking a Web Content Developer to support internal and client websites and digital communications. You will develop and publish content, maintain websites and content management systems (CMS), and improve site design, usability, and search visibility. You will connect social media and digital assets with the website experience and use analytics to guide content and design improvements.

Core Responsibilities

• Write, edit, and publish web pages, articles, landing pages, and resource materials in clear language that reflects client priorities, brand standards, and audience needs.
• Maintain websites and CMS content, including navigation, templates, menus, forms, links, publishing workflows, version history, and archived materials.
• Develop content strategies and editorial calendars informed by audience research, content inventories, stakeholder interviews, and client objectives. Coordinate reviews and publishing approvals.
• Design page layouts and organize information to improve navigation and usability. Apply responsive design and consistent visual standards across desktop and mobile experiences.
• Apply search engine optimization (SEO) through keyword research, page titles, metadata, headings, internal links, and image optimization. Coordinate redirects, sitemaps, and technical fixes.
• Configure and review approved website analytics and campaign tracking. Report on traffic, search performance, engagement, and conversions, and recommend measurable improvements.
• Integrate client social media channels, email campaigns, videos, podcasts, publications, and other digital assets through approved embeds, feeds, sharing features, and coordinated publishing.
• Organize digital assets using consistent file names, tags, metadata, and version controls. Verify permissions, accessibility, and appropriate use before publication.
• Coordinate CMS updates, backups, security fixes, and performance issues with technical teams. Maintain publishing procedures and provide client training and support.

Required Qualifications

• At least 5 years of professional experience in web content development, website management, digital communications, or a related field.
• At least 2 years of hands‑on experience publishing and maintaining content in a CMS such as WordPress, Drupal, or SharePoint. These years may be included in the total experience requirement.
• Demonstrated experience applying SEO, interpreting website analytics, and coordinating content across websites and social media channels.
• Strong writing, editing, proofreading, and plain language communication skills, with the ability to translate technical information for varied audiences.
• Practical skills in content architecture, page layout, responsive design, CMS workflows, and digital asset organization.
• Ability to manage multiple assignments, meet publishing deadlines, incorporate client feedback, and document quality reviews.
• Understanding of web accessibility, brand consistency, and client requirements for privacy, security, and information handling.

Preferred Qualifications

• Experience supporting government, nonprofit, or other mission‑focused clients and collaborating with program staff and subject matter experts.
• Experience applying Section 508 and Web Content Accessibility Guidelines (WCAG) to websites, multimedia, and downloadable resources.
• Experience with Google Analytics, Google Search Console, tag management, SEO tools, and reporting dashboards.
• Experience with Adobe Creative Cloud, Figma, image optimization, basic video editing, and social media publishing tools.
• Experience with content migrations, usability testing, A/B testing, CMS integrations, and training content contributors.

Education and Experience

Bachelor's degree in event management, hospitality, communications, business, public administration, or a related field preferred. Equivalent professional experience will be considered. Bachelor’s degree in communications, digital media, web design, information technology, computer science, marketing, or a related field. An equivalent combination of relevant education, professional training, and experience may be considered.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in K.L. Scott & Associates’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service‑connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.