VP, Product and Digital

Columbia; Fair Lawn (NJ); Hybrid; USD 133,000 - 200,000; Full time

Benefits offered by this job

Medical, Dental, Vision and Rx

ESOP

Life Insurance

Long Term Disability and AD&D

Paid Time Off

Job summary

Columbia Bank seeks a VP, Product and Digital to define and scale the bank's product and digital strategy across channels. You will lead a team shaping strategic capabilities, delivering customer-centric experiences that drive revenue and deposits.

You will collaborate with cross-functional partners to launch innovative digital products, optimize performance metrics, and guide product vision. The role is hybrid, with in-office and remote days based on business needs.

Qualifications

• Minimum 7+ years in product management with digital channels and customer-facing products.
• Experience managing vendor relationships and external partners.
• Proven track record launching and managing digital products in financial services or e-commerce.

Responsibilities

• Own the product roadmap and align with strategic priorities.
• Lead vendor relationships to maximize functionality and customer experience.
• Define deposit product strategy and lifecycle across consumer and commercial segments.
• Collaborate with BI, Finance, Deposit Operations, and CX for actionable insights.
• Develop new products and iteratively improve existing ones with cross-functional teams.
• Research fintech options with potential revenue or deposit growth.
• Set product performance metrics and report to senior leadership.

Skills

Product strategy

Team leadership

Vendor management

Data-driven decisions

Customer-centric

Cross-functional collaboration

Education

Master’s degree or PhD desirable

Certification in product management

Tools

Agile Methodologies

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

VP, Product and Digital

Regular Full-Time Managers Fair Lawn, NJ, US 1 Attachments

5 days ago Requisition ID: 2816

Salary Range: $133,290.00 To $199,934.00 Annually

SUMMARY:

The VP of Product and Digital for Columbia Bank will be responsible for defining, delivering, and scaling Columbia Bank’s product and digital strategy across the Bank. This role encompasses leading a team that shapes the strategic direction and capabilities of digital channels and key banking products, ensuring a seamless, customer‑centric experience that drives revenue and deposit growth. This person will collaborate with cross‑functional teams to create innovative solutions that meet customer needs and elevate the brand

Job Responsibilities:

Product Oversight

• Own the product roadmap and recommendations for assigned digital products, ensuring alignment with the Bank’s strategic priorities.
• Manage relationships with key digital vendors to ensure functionality is maximized and best‑in‑class customer experience is delivered.
• Define and maintain a clear consumer and commercial deposit product strategy and roadmap covering the full product lifecycle.
• Maintain a clear understanding of market dynamics and client insights to define product trends and inform the product vision and strategy including specific product developments.
• Develop new products and product changes iteratively and continuously together with cross‑functional team members.
• Explore and research alternative/non‑traditional product lines and fintech options with the potential to generate revenue and or deposit growth.

Product Performance & Analytics

• Establish and monitor product performance metrics.
• Partner with key support groups such as Business Intelligence, Finance, Deposit Operations and Client Experience to deploy actionable insights.
• Communicate product insights and updates to senior leadership and key stakeholders, ensuring alignment and support across the organization.

Operational Excellence

• Partner closely with Technology, Operations, CX, and Risk to ensure solutions are executed, secure, compliant, and operationally sound.
• Support product mapping and alignment for potential bank acquisitions.

Leadership & Strategic Support

• Support the 1st SVP of Product and Digital in key strategic decisions and execution.
• Lead a team of product specialists and cover all responsibilities of a manager from hiring, performance management, and skill‑based coaching.

Required Qualifications:

• Minimum of 7+ years of experience in product management, with a focus on digital channels and customer‑facing products.
• Experience working with vendors.
• Proven track record of successfully launching and managing digital products in the e‑commerce, or financial services industries.

Preferred Qualifications:

• Higher level education such as a Master’s degree, PHD, or certification is desirable.
• Familiarity/Experience with Agile build methodologies preferred.

Core Competencies/Skills:

• Attention to detail and ability to manage multiple tasks and priorities simultaneously is critical for success.
• Strong analytical skills with the ability to leverage data to drive decisions and product enhancements.
• Exceptional communication and interpersonal skills, with a demonstrated ability to collaborate effectively across teams and levels.
• Familiarity with Product Management, eCommerce, Marketing.
• Passion for building something new, working across boundaries to implement change and helping others succeed.

Columbia Bank offers the following benefits:

• Medical, Dental, Vision and Rx which are contributory.
• Employee Stock Option Program (ESOP).
• Life Insurance, Long Term Disability and Accidental Death and Dismemberment (LTD&AD&D).
• Paid Time Off (PTO) which includes Personal and Vacation Time.
• Paid Sick Time.
• Bank Holidays.
• Employees may participate in the 401k program.

Schedule:

This role is eligible for a hybrid schedule; 3 days in the office and 2 days work from home based on business need.

Columbia Bank and its affiliates is an Equal Opportunity Employer, including individuals with disabilities and veterans.

Attachments (1)

Columbia Bank 2026 Benefits Guide FINAL 01.01.2026.pdf