VP, Digital Marketing & Growth Strategy

Calamos; Naperville (IL); On-site; USD 175,000 - 225,000; Full time

Job summary

Calamos in Naperville, IL seeks a VP, Head of Digital Marketing to lead the evolution of its digital presence and drive data-driven campaigns across platforms.

You will own the digital experience from website to engagement tools, partner with IT and marketing, and shape ROI through lead scoring, SEO/SEM, content deployment, and analytics. A bold, forward-thinking marketer with 10+ years in finance is essential.

Qualifications

• Bachelor's degree in Marketing or Digital Marketing.
• 10+ years of digital marketing experience in the financial sector.
• Excellent leadership and communication skills.
• Ability to adapt marketing strategies to changing requirements.
• Proficient with Microsoft Office tools.

Responsibilities

• Digital Property Management: oversee Calamos’ digital properties, UX design, and platform optimizations.
• IT Partnership: coordinate with IT on martech stack, integrations, and performance.
• Campaign Execution and Lead Scoring: implement tools and dashboards to run automated digital campaigns and lead scoring.
• SEO and SEM: improve website traffic and lead conversion with analytics-driven tactics.
• Digital Content Development and Deployment: develop and deploy content aligned with strategy.
• Data Analysis and Optimization: measure engagement and optimize campaigns based on data.
• Budget Management: align budgets to maximize ROI on digital initiatives.
• Cross-Departmental Collaboration: drive alignment across marketing and business units.
• Technology Evaluation and Adoption: assess and adopt emerging digital marketing tech.
• Reporting and Insights: deliver data-driven insights to senior stakeholders.

Skills

Leadership

Communication

Adaptability

Education

Bachelor's degree in Marketing/Digital Marketing

Tools

Microsoft Office

Job description

Calamos in Naperville, IL seeks a VP, Head of Digital Marketing to lead the evolution of its digital presence and drive data-driven campaigns across platforms.

You will own the digital experience from website to engagement tools, partner with IT and marketing, and shape ROI through lead scoring, SEO/SEM, content deployment, and analytics. A bold, forward-thinking marketer with 10+ years in finance is essential.