Vice President, Paid Strategy and Planning

Publicis Groupe Holdings B.V

Plano (TX)

On-site

USD 149,000 - 215,000

Full time

14 days+
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Benefits offered by this job

Paid time off
Flexible working arrangements
Work Your World program

Job summary

Starcom, a Publicis Groupe agency in the Constellation internal organization, is seeking a senior media lead in Plano, TX. The role focuses on strategy development, holistic planning, and strong client relationship management across day-to-day workstreams with data-driven insights to drive campaigns.

Ideal candidates bring 12+ years in media planning and 7+ years in leadership, with exceptional communication skills to articulate complex strategies and guide teams toward execution excellence.

Qualifications

  • 12+ years of experience in media planning/strategy with progressive levels of responsibility.
  • 7+ years of progressive leadership experience, strong management and mentorship.
  • Exceptional communication skills and ability to tell a story through a presentation.

Responsibilities

  • Lead media strategy development and holistic planning to deliver on campaign objectives.
  • Build and maintain key client relationships as main point of contact across workstreams.
  • Translate media strategies into tactical plans with cross-functional teams to identify opportunities.

Skills

Media planning
Leadership
Communication

Job description

Company description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

This role at Starcom will serve as a member of Publicis Groupe's strategic internal agency, Constellation.

Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client.

Responsibilities
  • Lead media strategy development and holistic planning efforts to deliver on campaign and business objectives; where necessary, work with counterparts to apply strategic thinking across the portfolio
  • Build and maintain key client relationships across day-to-day levels and functions; serve as main point of contact across workstreams and processes
  • Ensure team's ability to contribute to media recommendations based on a clear understanding of brand objectives and client business, supported by data and insights
  • Maintain working knowledge of media and category landscapes to inform client discussions, POVs, and strategic decision-making
  • Work closely with cross-functional teams (Investment, Analytics, and Research) ensure translation of media strategies to tactical plans, identify and apply campaign insights, develop learning agendas, and uncover business opportunities
  • Provide vision, direction, management and support across all levels of the team to ensure growth and delivery against client and company objectives
  • Act as a leader within the organization: proactively steer process, POVs, and collaboration across functions
Qualifications
  • 12+ years of experience in media planning/strategy with progressive levels of responsibility 7+ years of progressive leadership experience, demonstrating a strong capacity to understand/employ a balance effective management, hands-on teaching, and mentorship
  • Working experience across all media types (omnichannel, brand/performance, national/local, shopper, etc.
  • Appropriately balancing participation in the day-to-day with providing leadership to the team
  • In line with changing client priorities, ability to adapt resources, approach, and work outputs quickly while ensuring executional excellence
  • Exceptional communication skills: you can make the complex simple when sharing information; you can tell a story through a presentation; you can speak clearly and with authority to galvanize those around you
  • Ability to understand and translate 1st and 3rd party data/results into viable strategic outputs
  • Strong problem-solving and critical thinking skills; when presented with a challenge, develops an effective solution and implements it promptly
Additional information

The Power of One starts with our people! To do powerful things, we offer powerful resources.Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits.

Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $149,340.00 - USD $214,620.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/15/2026.

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