Vice President Marketing

iboss; United States; On-site; USD 180,000 - 300,000; Full time

Benefits offered by this job

401K with company match

Health, Vision, Dental

Chiropractic

Unlimited PTO

Job summary

iboss is a cloud security company seeking a strategic Vice President of Marketing to lead strategy, brand positioning, demand generation, and go-to-market execution. The Vice President of Marketing will play a critical role in accelerating iboss's growth by strengthening brand awareness, driving pipeline growth, and reinforcing iboss's position as a leader in Zero Trust SASE and cloud security.

This is a high-visibility executive role reporting directly to the CEO and partnering closely with

Qualifications

• 12+ years of progressive marketing leadership experience, including senior executive roles in B2B SaaS or cybersecurity.
• Proven ability to scale marketing teams and generate measurable pipeline and revenue growth.
• Deep cybersecurity, networking, or cloud security knowledge; SASE and Zero Trust experience preferred.
• Experience partnering with Sales and Sales Engineering in a high-growth, competitive B2B environment.
• Strong brand strategy, demand generation, product marketing, and analyst relations.
• Excellent executive presence, communication and storytelling skills.
• MBA preferred; Bachelor's degree required.
• Health, Vision, Dental, Chiropractic - open to domestic partners; 401K with company match; Unlimited PTO.

Responsibilities

• Develop and execute a comprehensive marketing strategy aligned with growth objectives and revenue targets.
• Build and lead a high-performing marketing organization across brand, product marketing, demand generation, content, digital, and communications.
• Serve as a key member of the executive leadership team, contributing to overall company strategy.
• Define and evolve iboss's brand identity, messaging, and market positioning within the competitive SASE and cybersecurity landscape.
• Elevate iboss's visibility and thought leadership through PR, analyst relations, industry events, and executive visibility programs.
• Ensure consistent brand voice and messaging across all channels and customer touchpoints, from enterprise and public sector to education.
• Own and optimize the marketing funnel, driving qualified pipeline in partnership with Sales leadership.
• Lead multi-channel demand generation programs, including digital marketing, ABM, events, partner marketing, and content marketing.
• Establish clear KPIs and reporting to measure marketing ROI, pipeline contribution, and campaign effectiveness.
• Partner with Product and Sales Engineering teams to craft compelling product positioning and messaging that differentiates iboss's Zero Trust SASE platform from competitors.
• Support go-to-market strategy for new product launches and feature releases.
• Ensure sales enablement materials effectively communicate value propositions to prospects and customers, including large enterprise and Fortune 50 accounts.
• Build and manage relationships with key industry analysts to strengthen iboss's positioning in SASE and SSE categories.
• Represent iboss at industry conferences, webinars, and events.
• Recruit, mentor, and develop a world-class marketing team.
• Manage the marketing budget effectively, ensuring efficient allocation of resources across programs and channels.

Skills

Marketing leadership

B2B SaaS marketing

Cybersecurity industry knowledge

Brand strategy

Demand generation

Analyst relations

Executive communication

Budget management

Education

Bachelor's degree

MBA preferred

Job description

Job Description

iboss is a cloud security company that provides organizations and their employees secure access to the Internet on any device, from any location, in the cloud. The platform replaces legacy, appliance-based security (firewalls, web proxies, VPNs) with a cloud-native architecture that consolidates web security, SSL inspection, CASB, DLP, malware defense, and Zero Trust access into a single service. iboss's containerized architecture processes 100 billion daily transactions across 100+ global points of presence and is protected by over 230 patents. Leveraging a purpose-built cloud architecture, backed by 110 patents and over 100 points of presence globally, iboss protects more than 4000 organizations worldwide

At iboss, we believe that exceptional employees are the key to our success. Our teams are hands on, diverse, nimble and highly empowered to drive excellence. Come be a part of the team that will transform the way network security is delivered!

Job Description

iboss is seeking an experienced, strategic, and results-driven Vice President of Marketing to lead all aspects of marketing strategy, brand positioning, demand generation, and go-to-market execution. The Vice President of Marketing will play a critical role in accelerating iboss's growth by strengthening brand awareness, driving pipeline growth, and reinforcing iboss's position as a leader in Zero Trust SASE and cloud security. This is a high-visibility executive role reporting directly to the CEO and partnering closely with Sales, Product, and Sales Engineering leadership.

Responsibilities

• Develop and execute a comprehensive marketing strategy aligned with company growth objectives and revenue targets
• Build and lead a high-performing marketing organization across brand, product marketing, demand generation, content, digital, and communications
• Serve as a key member of the executive leadership team, contributing to overall company strategy
• Define and evolve iboss's brand identity, messaging, and market positioning within the competitive SASE and cybersecurity landscape
• Elevate iboss's visibility and thought leadership through PR, analyst relations, industry events, and executive visibility programs
• Ensure consistent brand voice and messaging across all channels and customer touchpoints, from enterprise and public sector to education
• Own and optimize the marketing funnel, driving qualified pipeline in partnership with Sales leadership
• Lead multi-channel demand generation programs, including digital marketing, ABM, events, partner marketing, and content marketing
• Establish clear KPIs and reporting to measure marketing ROI, pipeline contribution, and campaign effectiveness
• Partner with Product and Sales Engineering teams to craft compelling product positioning and messaging that differentiates iboss's Zero Trust SASE platform from appliance-based and legacy competitors
• Support go-to-market strategy for new product launches and feature releases
• Ensure sales enablement materials effectively communicate value propositions to prospects and customers, including large enterprise and Fortune 50 accounts
• Build and manage relationships with key industry analysts (Gartner, Forrester, IDC, etc.) to strengthen iboss's positioning in the SASE and SSE categories
• Represent iboss at industry conferences, webinars, and events
• Recruit, mentor, and develop a world-class marketing team
• Manage the marketing budget effectively, ensuring efficient allocation of resources across programs and channels

Qualifications

• 12+ years of progressive marketing leadership experience, with at least 5 years in a senior marketing executive role ( Senior Director of Marketing, VP of Marketing, or similar) at a B2B SaaS or cybersecurity company
• Proven track record of building and scaling marketing organizations that drive measurable pipeline and revenue growth
• Deep understanding of the cybersecurity, networking, or cloud security industry (SASE, Zero Trust, SSE experience strongly preferred)
• Experience working closely with Sales and Sales Engineering leadership in a high-growth, competitive B2B environment
• Strong background in brand strategy, demand generation, product marketing, and analyst relations
• Excellent executive presence, communication, and storytelling skills
• Experience managing marketing budgets and demonstrating ROI
• Bachelor's degree required; MBA preferred
• Health, Vision, Dental, Chiropractic - open to domestic partners
• 401K with company match
• Unlimited PTO

The duties and responsibilities described above are essential functions of the job.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, status as a veteran or as an individual with a disability.

*This position is not eligible for sponsorship of work visas