Vice President and General Manager

NAB Leadership Foundation

Youngstown (OH)

On-site

USD 150,000 - 230,000

Full time

14 days+
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Job summary

Nexstar Media Group, Inc. seeks a Vice President/General Manager to oversee WKBN (CBS) and WYFX (Fox) in Youngstown, OH, including the WYTV services via Vaughan Media, LLC and digital assets.

The candidate will drive revenue through advanced digital advertising solutions, build a high-performing digital sales and content team, and scale OTT/web/social content to expand reach and growth.

Qualifications

  • Five+ years of senior management experience leading digital sales, broadcast sales, content, and news teams.
  • Experience managing a duopoly operation is preferred.
  • Proven ability to translate emerging digital opportunities into measurable business results.

Responsibilities

  • Oversee WKBN (CBS) and WYFX (Fox) operations and the Vaughan Media, LLC agreements for WYTV (ABC/MyNet).
  • Lead digital-first strategies to drive revenue and audience growth across OTT, web, social, and linear platforms.
  • Foster a collaborative, growth-oriented culture and strong relationships with employees, community leaders, and clients.

Skills

Digital leadership
Revenue growth
Digital advertising
New business development
Media sales
Content development OTT/web/social

Job description

Nexstar Media Inc, America's largest local broadcasting company, is seeking an experienced television professional to serve as Vice President/General Manager to oversee its media properties in Youngstown, Ohio (DMA #117). The Vice President/General Manager will have full oversight over Nexstar's operations of WKBN (CBS), WYFX (Fox), and will oversee its operational agreements with Vaughan Media, LLC providing services to WYTV (ABC/MyNet), as well as wkbn.com and all other digital, mobile, and social assets for the stations.

The ideal candidate will be a digital-first leader with a proven record of driving revenue through advanced digital advertising solutions, new business development, and innovative sales strategies. The successful candidate will have led either a commercial television station with a strong digital advertising operation or a high-performing digital sales organization. Experience developing and scaling locally produced content across OTT, web, social, and linear platforms to expand audience reach and accelerate revenue growth is essential.

Success in this role requires strategic vision, disciplined execution, and the ability to build a highly collaborative, growth-oriented culture. The successful candidate will promote teamwork, innovation, operational excellence, and continuous improvement while developing strong relationships with employees, community leaders, and key clients. Experience managing a duopoly operation is preferred.

Candidates should have at least five years of senior management experience and a demonstrated ability to lead high-performing digital sales, broadcast sales, content, and news teams. The ability to collaborate effectively across departments, strengthen the station's community presence, and translate emerging digital opportunities into measurable business results is essential.

Youngstown offers an outstanding quality of life with a low cost of living, friendly neighborhoods, and a strong sense of community that makes it easy to feel at home. Residents enjoy access to beautiful parks, a vibrant local arts and dining scene, and the cultural and educational opportunities provided by Youngstown State University. The region is conveniently located between Cleveland and Pittsburgh, giving you access to big-city amenities while maintaining the affordability and pace of a smaller community. For professionals, Youngstown provides the opportunity to make a meaningful impact in a close‑knit market while enjoying a comfortable lifestyle and excellent work‑life balance.

About Nexstar Media Group, Inc.

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms. For more information, please visit nexstar.tv.

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