Territory Sales Manager - Mid-Atlantic

Apply; Northern (KY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Competitive compensation + equity

Comprehensive benefits

Office near transit

Team culture events

Flexible hours/time off

Job summary

SPAN is seeking a driven Territory Sales Manager for the Mid-Atlantic region to grow our installer and distribution network. You’ll blend business development, in-market relationship building, and territory planning to onboard high-potential partners and set them up for success.

Ideal candidates bring 5+ years in B2B sales or related roles, strong CRM and analytics skills, and the ability to operate in a dynamic, fast-paced environment.

Qualifications

• 5+ years in B2B sales, account development, product management, or related roles.
• Strong analytical skills; ability to filter Salesforce reports and derive insights.
• Proven ability to plan in a complex, changing sales landscape.
• Proficient with CRM tools, and quick to adopt new sales technologies.
• Must reside in the territory to support in-market events and activities.
• Must have a valid driver’s license.

Responsibilities

• Strategic sales: manage inbound interest, qualify fit, and guide early-stage conversations.
• Deliver tailored pitches; highlight product value and channel benefits.
• Lead onboarding and activation calls for new partners.
• Enable existing partners to deepen engagement and sales volume.
• Participate in market visits 8–15 days/month for events and trainings.

Skills

B2B sales experience

Analytics

Prioritization

CRM tools

Residency in territory

Driver's license

Tools

Salesforce

Google Sheets

Job description

Our Mission

SPAN is enabling electrification for all

We are a mission-driven company designing, building, and deploying products that electrify the built environment, reduce carbon emissions, and slow the effects of climate change.

• Decarbonization is the process to reduce or remove greenhouse gas emissions, especially carbon dioxide, from entering our atmosphere.

• Electrification is the process of replacing fossil fuel appliances that run on gas or oil with all-electric upgrades for a cleaner way to power our lives.

At SPAN, we believe in:

• Enabling homes and vehicles powered by clean energy

• Making electrification upgrades possible

• Building more resilient homes with reliable backup

• Designing a flexible and distributed electrical grid

The Role

We are looking for a driven and adaptableTerritory Sales Manager in the Mid-Atlantic region to spur the growth and activation of our installer & distribution network. This role blends business development, in-market relationship building, and territory-level strategic planning. You will play a critical part in engaging high-potential partners, guiding them through onboarding, and helping ensure they are set up for success.

This is an exciting opportunity for an individual eager to build partnerships with installers, understand their businesses and buying preferences, and help them unlock a new, profitable category within their portfolio. Join SPAN and become a vital force in shaping a sustainable future, enabling electrification across diverse industries and applications.

Responsibilities

• Strategic Sales Success

  • Manage inbound interest from prospective installer & distribution partners—engaging leads, qualifying fit, and guiding them through early-stage sales conversations, leveraging your strong influence and persuasion skills.

  • Deliver clear, tailored pitches that highlight SPAN’s product value and program benefits, adapting your discussions based on the customer’s needs and business opportunities.

  • Lead onboarding and activation calls for newly authorized partners with your strong communication skills and business acumen.

  • Enable existing installer & distribution partners to deepen their engagement and increase their SPAN sales volume.

  • Participate in key market visits (~8-15 days/month) to support field events, trade shows, trainings, sales calls, partner ride-a-longs, or site visits.

• Data-Driven Decision Making

  • Use Salesforce to track engagement, funnel conversion, and activation status in your territory.

  • Regularly analyze pipeline and territory-level metrics to identify top opportunities and bottlenecks, applying strategic thinking and keen business acumen.

  • Maintain clean, accurate CRM data and contribute to team-level forecasting, showcasing excellent planning and priority setting.

  • Measure on-going performance and use sales data, to course correct as needed.

• Business Planning and Execution

  • Develop territory and channel business plans, collaborating closely with leadership to align on strategic targets and local priorities, that drive increased demand for SPAN products.

  • Contribute to team enablement efforts—sharing feedback, identifying blockers, and supporting continuous improvement.

  • Manage inventory turns in market to ensure territory business plan success.

  • Partner with Channel Program Leads to leverage expertise and optimize sales impact of channel programs.

About You

Required Qualifications

• 5+ years of experience in B2B sales, account development, product management, sales engineering, or sales operations

• Analytic skills: Proficient in analytic software tools (e.g. Google Sheets), ability to filter and analyze Salesforce reports, and use insights to prioritize activity and develop business plans

• Demonstrated ability to prioritize and plan in a complex and ever changing sales environment

• Proficient with CRM tools (Salesforce preferred) and high learning agility for new sales tools

• Must reside in territory to facilitate in-market events and activities

• Must have valid driver’s license

Life at SPAN

Headquartered in San Francisco’s vibrant SoMa neighborhood, we are an eclectic group of creative thinkers who value open communication, teamwork, and a ‘make it happen’ approach to addressing complex challenges.

SPAN embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills.

We’re hiring talented individuals who are driven by success and are passionate about shaping the future of renewable energy. If that sounds like you, we’d love for you to consider joining the rapidly growing team at SPAN.

The Perks:

Competitive compensation + equity grants at a well-funded, venture-backed company

Comprehensive benefits: 100% employee premiums for base plans on medical, dental, vision with options for additional coverage. Parental leave up to twenty four (24) weeks depending on eligibility

Comfortable, sunny office space located near BART and Caltrain public transit

Strong focus on team building and company culture: Employee Resource Groups, monthly social events, SPANcakes recognition breakfast, lunch, and learns

Flexible hours, one holiday per month, and flexible time off