Technical Sales Support Representative

Lincoln Electric; Milton (MA); Remote; USD 34,000 - 55,000; Full time

Job summary

Lincoln Electric is seeking a highly skilled Technical Sales Support Specialist to deliver advanced support to our sales organization and key customers. You will apply strong analytical abilities, technical product and welding process knowledge, and sound judgment to ensure data accuracy, streamline sales processes, and enhance overall sales effectiveness.

Collaborating with cross-functional teams, you will provide distributor partners and customers with expert service, timely insights, and

Qualifications

• Bachelor’s degree or equivalent experience required or preferred (min 5 years for Level III and 7 years for Level IV).
• Strong understanding of Lincoln Electric organization, product portfolio, and customer base.
• Proficiency in Microsoft Excel; SAP and Salesforce preferred.

Responsibilities

• Deliver specialized technical product expertise to sales organization and customers.
• Develop accurate technical quotations informed by welding products and processes.
• Accelerate critical order fulfillment and resolve warranty and service issues.
• Qualify inbound sales leads and convert them into actionable opportunities.
• Maintain data integrity in Salesforce and provide timely reports and insights.

Skills

Analytical skills

Technical product knowledge

Welding process knowledge

Sales channel support

Data analysis

Cross-functional collaboration

Salesforce proficiency

Excel proficiency

Education

Bachelor’s degree or equivalent experience

Tools

SAP

Salesforce

Microsoft Excel

Job description

Lincoln Electric is a high-performance industrial machinery and technology leader who helps customers manufacture and maintain vital equipment and infrastructure. Lincoln Electric’s innovative solutions enable higher quality and productivity across a variety of processes including welding, cutting, brazing, machining, process automation, and field repair. The Company leverages proprietary technologies and expertise in materials science, power electronics, automation, and intelligent software to help customers build better and achieve resilience in their operations. Headquartered in Cleveland, Ohio, Lincoln Electric is the essential ‘Linc’ that keeps the economy running. The Company operates 71 manufacturing and automation facilities across 20 countries and serves customers in over 160 countries. For more information about Lincoln Electric and its products and services, visit the Company’s website at .

Location: Remote - Ohio, Remote - Alabama, Remote - Arizona, Remote - Arkansas, Remote - Connecticut, Remote - Delaware, Remote - Florida, Remote - Georgia, Remote - Idaho, Remote - Illinois, Remote - Indiana, Remote - Iowa, Remote - Kansas, Remote - Kentucky, Remote - Louisiana, Remote - Maine, Remote - Maryland, Remote - Massachusetts, Remote - Michigan, Remote - Minnesota, Remote - Missouri, Remote - Montana, Remote - Nebraska, Remote - Nevada, Remote - New Hampshire, Remote - New Jersey, Remote - New Mexico, Remote - New York, Remote - North Carolina, Remote - North Dakota, Remote - Oklahoma, Remote - Oregon, Remote - Pennsylvania, Remote - Rhode Island, Remote - South Carolina, Remote - South Dakota, Remote - Tennessee, Remote - Texas, Remote - Utah, Remote - Vermont, Remote - Virginia, Remote - Washington, Remote - West Virginia, Remote - Wisconsin, Remote - Wyoming, Remote – Washington DC

Employment Status: Hourly Full-Time
Customer Experience
Target Bonus: 8.0%

We are seeking a highly skilled and detail‑oriented Technical Sales Support Specialist to deliver advanced support to our sales organization and key customers. In this role, you will apply strong analytical abilities, technical product and welding process knowledge, and sound judgment to ensure data accuracy, streamline sales processes, and enhance overall sales effectiveness. This position plays a critical role in enabling the sales team by driving operational efficiency, identifying improvement opportunities, and supporting pipeline development.
As an integral member of the commercial team, you will collaborate closely with cross‑functional departments across Lincoln Electric to provide distributor partners and customers with exceptional service, timely insights, and a high level of technical and operational expertise.
Provide advanced sales channel support by delivering specialized technical product expertise, developing accurate technical quotations informed by deep knowledge of welding products and processes, accelerating critical order fulfillment, resolving warranty and service issues, managing lead conversion activities, and equipping internal and external stakeholders with comprehensive, timely sales information.
Analyze and interpret business and sales data to identify performance trends, uncover root causes, and recommend improvement opportunities that support operational effectiveness and sales growth initiatives.
Own the creation and delivery timely reports and insights to the commercial team and distributors —including RCR, NAP, Distributor Marketing Funds, and Honors Training Tracking reports—to strengthen distributor relationships and support commercial sales initiatives and compliance requirements.
Drive data integrity across strategic account records in Salesforce by conducting structured quality reviews, validating completeness and accuracy of contact, account, and activity data, and identifying gaps or trends that impact forecasting accuracy and sales pipeline analysis.
Qualify and evaluate inbound sales leads from advertising, email campaigns, catalogs, web inquiries, and trade shows, converting them into actionable, high‑quality opportunities that enable the sales team to drive pipeline growth.
Monitor, validate, and refine opportunity funnels in Salesforce to ensure data accuracy, timeliness, and the strategic disposition of inactive or outdated opportunities, enabling clearer pipeline visibility for Sales Management.
Proactively engage Elite customers to provide timely updates on open orders, product availability, and service needs, while maintaining ongoing accessibility through Salesforce for call handling and support activities to elevate the overall customer experience.
Perform additional duties as needed to support departmental objectives and overall company strategy.
Bachelor’s degree or equivalent experience (minimum 5 years for a level III and minimum 7 years for a level IV) may be considered.
Strong understanding of Lincoln Electric organization structure, product portfolio, and customer base.
Strong understanding of welding procedures and processes.
Bachelor's degree preferred.
Sales/Customer service experience is also preferred.
Proficiency in Microsoft Excel.
Proficiency with SAP and Salesforce preferred.
We are committed to promoting equal employment opportunity for applicants, without regard to their race, color, national origin, religion, sex (including pregnancy, childbirth, or related medical conditions, including, but not limited to, lactation), sexual orientation, gender identity, age, veteran status, disability, genetic information, and any other category protected by federal, state, or local law.