Technical Product Marketing Lead (Software & AI) - San Francisco

Plaud Inc.; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Plaud Inc. is seeking a Technical Product Marketing Lead to shape how Plaud's software and AI products are understood, launched, and adopted worldwide.

This hands-on role sits at the intersection of Product, AI, and Marketing, where you will translate technical concepts into clear customer benefits and create essential materials for launches and ongoing education. You will own the go-to-market architecture, messaging, and cross-functional coordination to ensure a coherent product story across

Responsibilities

• Product understanding and technical translation into customer benefits.
• Positioning and product storytelling for Plaud Intelligence, Plaud Teams, Plaud developer, etc.
• Go-to-market strategy and orchestration for new software products and AI capabilities.
• Foundational content and enablement including messaging frameworks, launch briefs, product pages, FAQs, blogs.

Job description

About Plaud Inc.

Plaud is building the real-world AI interface for professionals to amplify intelligence, elevate productivity and performance, loved by over 2,500,000 users worldwide since 2023. With a mission to amplify human intelligence, Plaud captures, structures, and compounds the intelligence generated in conversations - so humans can think better, decide faster, and execute with clarity.

Plaud Inc. is a Delaware-incorporated, San Francisco-based company pushing the boundary of human-AI intelligence through a hardware-software combination. With full ISO 27001, ISO 27701, SOC 2, GDPR, EN18031, and HIPAA compliances, Plaud is committed to the highest standards of data security and privacy protection.

To learn more about Plaud, please visit https://www.Plaud.ai and follow along on Instagram , X , Facebook , LinkedIn , and YouTube

Why You Should Join Us

Plaud is building the next generation intelligence infrastructure and interfaces to capture, extract, and utilize intelligence from what people say, hear, see, and think.

Plaud is a bootstrapped, skyrocketing, profitable company with a $300M revenue run rate achieved in just three years.

Define the next-gen paradigm for human-AI interaction.

Gain exposure to cutting-edge AI for Pro tools and play a direct role in our global expansion.

Work with passionate teammates who value innovation, collaboration, and customer success.

Grow your career in a culture that champions continuous learning and fast career development.

Market-competitive compensation, global exposure, and a vibrant, creativity-fueled work atmosphere.

The role

We are looking for a Technical Product Marketing Lead to shape how Plaud's software and AI products are understood, launched, and adopted around the world.

This role sits at the intersection of Product, AI, and Marketing. You will develop a deep understanding of how Plaud's products work, identify the customer value behind their technical capabilities, and turn that understanding into compelling product stories, launch strategies, and customer-facing content.

At Plaud, product marketing has three dimensions:

• Strategist: Define the audience, value proposition, positioning, product narrative, and go-to-market architecture.
• Writer: Create the foundational messaging and critical content from which global and regional teams build.
• Orchestrator: Coordinate cross-functional teams and channels to bring a cohesive product story to market.

This is a hands-on individual-contributor role with significant ownership. You will not simply receive a finished strategy and execute against it. You will investigate the product, develop the strategy, write the essential materials, and guide the work through launch.

What you will own

Product understanding and technical translation

Develop a detailed understanding of Plaud's software, AI systems, developer capabilities, and their connection to Plaud hardware.

Partner closely with Product, AI, Engineering, and Design to understand product architecture, technical documentation, roadmap decisions, and feature behavior.

Identify valuable capabilities and use cases that may not yet have been translated into customer-facing stories.

Turn technical functionality, specifications, and AI concepts into clear customer benefits without losing accuracy or substance.

Develop product FAQs, feature explanations, demo narratives, and technical education materials.

Positioning and product storytelling

Define target audiences, customer problems, value propositions, positioning, message houses, use cases, and product narratives.

Build the foundational messaging for products including Plaud Intelligence, Plaud Teams, Plaud developer, etc.

Connect Plaud's hardware, software, and AI capabilities into one cohesive customer experience and narrative.

Establish clear messaging hierarchies that global and regional teams can adapt to their audiences and channels.

Maintain the accuracy, clarity, consistency, and quality of product messaging across the customer journey.

Go-to-market strategy and orchestration

Own the go-to-market architecture for new software products, AI capabilities, and major feature releases.

Define launch objectives, audiences, messaging, channel roles, critical assets, dependencies, rollout plans, and success measures.

Coordinate Product, AI, Creative, Growth, Communications, Sales, Support, and regional teams throughout the launch process.

Create the global toolkits and foundational assets that enable regional teams to activate launches locally.

Review execution across channels and ensure the product story remains accurate and coherent from strategy through activation.

Operate effectively across multiple launches and adapt quickly as product priorities evolve.

Foundational content and enablement

Personally write or directly own critical product-marketing deliverables, including messaging frameworks, launch briefs, product pages, feature descriptions, FAQs, internal briefs, blogs, and camp