Technical Lead - Digital Marketing Platforms

Pentair plc; Golden Valley (MN); On-site; USD 82,000 - 153,000; Full time

Benefits offered by this job

Health benefits

401(k) program

Employee stock purchase

Job summary

Pentair plc is seeking a Technical Lead for Digital Marketing Platforms in Golden Valley, MN. You will lead the technical direction for our martech stack and collaborate with Marketing, Brand, Legal, and IT to deliver secure, scalable solutions.

The role focuses on modernizing platforms, migrating from legacy systems, and ensuring data flows across the marketing funnel, with emphasis on privacy, vendor management, and cross-functional alignment.

Qualifications

• Bachelor’s degree in IT, CS, Marketing Tech, or related field.
• 7+ years delivering and integrating digital marketing platforms as a technical lead.
• Hands-on expertise with CMS, PIM, DAM, consent management, and marketing workflows.

Responsibilities

• Lead the digital marketing platform ecosystem technical direction.
• Own the strategy and roadmap for digital marketing platforms.
• Drive modernization by migrating from legacy/Adobe to modern options.
• Oversee integration of websites, brand tools, PIM, DAM, and marketing workflows.
• Design and govern CRM integrations and data flows.
• Enforce cookie/privacy controls with Legal/Privacy.
• Align delivery with IT processes and security standards.

Skills

Digital marketing platforms

Technical leadership

CRM integration

API integration

Vendor management

Analytical mindset

Stakeholder communication

Education

Bachelor’s degree in IT/CS/Marketing Tech

Tools

PIM

DAM

Marketing workflow tools

Job description

Job Description: At Pentair, you will work alongside passionate problem-solvers who are committed to the future of our planet. We put our mission into practice, helping the world sustainably move, improve, and enjoy water, life's most essential resource. From our residential water filtration to industrial water management to pool products and more, our 9,000 global employees serve customers in more than 150 countries, working to help create a better world for people and the planet through smart, sustainable water solutions. We are seeking a Technical Lead – Digital Marketing Platforms to join our IT team in Golden Valley, MN.

As the technical leader and subject‑matter expert for our digital marketing technology, you will own the strategy, execution, and continuous modernization of the platforms that power the end‑to‑end digital marketing journey—spanning corporate and brand websites, brand and creative tooling, consent and cookie management, product information management (PIM), digital asset management (DAM), marketing workflow tools, CRM integrations, and the marketing funnel. This is a hands‑on technical leadership role (not a people‑management position); you will set technical direction, mentor peers, and guide contractors while partnering closely with Marketing, Brand, Legal/Privacy, and IT teams to deliver secure, scalable, integrated solutions and lead the transition off legacy platforms toward a modern, future‑ready martech stack.

You will:

• Serve as the technical lead and subject‑matter expert for the digital marketing platform ecosystem, setting technical direction and mentoring peers and contractors without direct people‑management responsibility.
• Own the technical strategy and roadmap for digital marketing platforms, ensuring alignment with marketing objectives, brand standards, and enterprise IT direction.
• Drive transformation and modernization initiatives, including the migration away from legacy/Adobe platforms to modern alternatives, minimizing disruption to marketing operations.
• Lead the management and integration of websites, brand tools, PIM, DAM, and marketing workflow platforms, ensuring data flows cleanly across the funnel.
• Design and govern CRM integrations and data connections between marketing platforms and downstream systems to enable a unified customer view.
• Establish and enforce cookie/consent and data privacy controls, partnering with Legal and Privacy to meet global regulatory requirements (e.g., GDPR, CCPA).
• Align platform delivery to Pentair’s existing IT processes, change management, security baselines, and compliance standards.
• Monitor and report on platform health, performance, adoption, and compliance metrics, proactively addressing issues and opportunities.
• Collaborate cross‑functionally with marketing, brand, security, and infrastructure teams to align digital marketing technology with broader business goals.
• Maintain and evolve documentation for configurations, integrations, procedures, and standards to support operational excellence and audit readiness.
• Champion user experience for both marketing teams and end customers, gathering feedback and implementing enhancements that improve productivity and engagement.

Key Qualifications:

• Bachelor’s degree in information technology, Computer Science, Marketing Technology, or a related field.
• 7+ years of experience delivering and integrating digital marketing / martech platforms, including experience serving as a technical lead on projects or platforms.
• Hands‑on expertise across web content management, PIM, DAM, consent management, and marketing workflow tools.
• Strong understanding of CRM integration, APIs, data integration frameworks, and cloud platforms.
• Demonstrated experience leading platform migrations, replatforming, or martech modernization efforts.
• Working knowledge of data privacy and consent regulations (GDPR, CCPA) and how they translate into platform controls.
• Experience managing external vendors and contractors.
• Strong analytical and troubleshooting skills, with a proactive and strategic mindset.
• Excellent communication and stakeholder engagement skills, including the ability to translate technical concepts for non‑technical audiences.
• Experience in a hybrid or global enterprise environment is preferred.

Compensation:

For this full‑time position working at this location, the anticipated annualized base pay range will be from $82300- $152800 / year. At Pentair, it is not typical for an individual to be hired near the bottom or top of the pay range. Pentair considers various factors in determining actual compensation for this position at the expected location. Actual compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, work location, and other relevant business or organizational needs.

This position may be eligible for other forms of compensation such as, annual incentive bonus.

Benefits:

• As a Pentair employee, you would enjoy a wide array of benefit options to help keep you and your family healthy and protected, health benefits, a generous 401(k), employee stock purchase program, disability benefits, life insurance, critical illness insurance, accident insurance, parental leave, caregiver leave, tuition reimbursement, plus paid time off and wellness programs to encourage a healthy work/life balance.

Equal Opportunity Employer

Pentair is an Equal Opportunity Employer. With our expanding global presence, cross‑cultural insight and competence are essential for our ongoing success. We believe that a diverse workforce contributes different perspectives and creative ideas that enable us to continue to improve every day.

At Pentair, we help the world sustainably move, improve, and enjoy water, life’s most essential resource. From our residential and commercial water solutions, to industrial water management and everything in between, Pentair is focused on smart, sustainable water solutions that help our planet and people thrive.

Pentair had revenue in 2023 of approximately $4.1 billion, and trades under the ticker symbol PNR. With approximately 10,500 global employees serving customers in more than 150 countries, we work to help improve lives and the environment around the world.

To learn more, visit Pentair.com.