SVP, Data & AI Product Marketing — Enterprise AI Leader

SAP; Bellevue (WA); On-site; USD 361,000 - 613,000; Full time

Job summary

SAP seeks a visionary Head of SAP Data and AI Product Marketing to define and execute the global AI-native marketing strategy for SAP Business Data Cloud and SAP AI services. This executive role leads a high-performing team, aligning product strategy with market demand, and driving growth across industries and geographies.

You will partner with Product, Engineering, Global Marketing, Sales, and Customer Success to shape portfolio narratives, launches, and demand programs.

Qualifications

• 15+ years of progressive B2B enterprise marketing leadership experience.
• Deep understanding of AI-first and modern data architectures and data governance.
• Ability to craft and evangelize complex technical narratives for C-suite and board audiences.
• Experience defining global marketing strategies for cloud, data platforms and AI platforms.

Responsibilities

• Shape market opportunities and drive enterprise Data & AI marketing strategy.
• Lead global product marketing organization and align with Product, Engineering, Sales, and Communications.
• Own messaging, portfolio narrative, and launches for SAP Data and AI offerings.
• Influence portfolio direction and commercial strategy through market insights and analytics.
• Strengthen analyst relations, media engagement, and customer thought leadership.

Skills

Executive leadership

Global marketing leadership

Data & AI marketing

GTM strategy

Stakeholder management

Analytical thinking

Job description

SAP seeks a visionary Head of SAP Data and AI Product Marketing to define and execute the global AI-native marketing strategy for SAP Business Data Cloud and SAP AI services. This executive role leads a high-performing team, aligning product strategy with market demand, and driving growth across industries and geographies.

You will partner with Product, Engineering, Global Marketing, Sales, and Customer Success to shape portfolio narratives, launches, and demand programs.