SVP Business Intelligence and Analytics Lead

Citi; Irving (TX); On-site; USD 144,000 - 217,000; Full time

Job summary

Citi is seeking a Business Intelligence and Analytics Lead in Irving, TX to head a BI team and drive data-driven decision making across media and analytics functions.

The role focuses on data sourcing, analysis, reporting, and integration with strong emphasis on leadership, governance, and stakeholder collaboration across US and global teams.

Qualifications

• 10+ years of experience in data analysis, BI, or related field across client/agency/publisher sides.
• Proficient in BI tools and platforms (Power BI, Tableau, Datorama).
• Data warehousing concepts, data modeling, and ETL processes.
• Experience with large relational databases (SQL Server, Oracle, MySQL).
• Strong storytelling, presentation, and stakeholder negotiation for executives.
• Experience with cloud-based data platforms (AWS/Azure/GCP) is a plus.

Responsibilities

• Analyze business data, generate reports, and create data visualizations.
• Develop and maintain dashboards to track KPIs and provide actionable insights.
• Lead data integration and coordinate with vendors and internal teams.
• Partner with stakeholders to identify reporting requirements and transform into metrics.
• Conduct in-depth data analysis and communicate actionable recommendations.
• Lead, mentor, and develop BI analysts and ensure timely deliverables.
• Manage vendor relationships and stay current with BI tool capabilities.
• Oversee end-to-end projects, QA, and governance for analytics initiatives.

Skills

Leadership

Data analysis

Stakeholder management

Data storytelling

Communication

Hypothesis-driven analytics

Education

Bachelor’s/University degree in Business Analytics, Marketing, Business, Finance, Statistics

Advanced degree preferred

Tools

Power BI

Tableau

Datorama

SQL Server

Oracle

MySQL

AWS/Azure/GCP

Job description

The Business Intelligence and Analytics Lead is a critical role within the Media team, responsible for leading a team of Business Intelligence Analysts and driving data-driven decision-making across the organization. This role requires a combination of technical expertise, analytical skills, and leadership abilities to effectively manage data sourcing, analysis, reporting, and integration efforts. The ideal candidate will have a strong understanding of business intelligence principles, data warehousing concepts, and experience working with BI tools.

The Media Sciences team leads the transformation of Citi’s media investment and measurement, while delivering positive return on marketing investment and future-proofing our business. The team works in close partnership with US and Global Digital Media, Analytics, Acquisitions, Advertising and Product Management teams.

Responsibilities

• Data Analysis and Reporting: Analyze business data, generate reports, and create compelling data visualizations using business intelligence tools like Power BI or Tableau.
• Develop and maintain dashboards to track key performance indicators (KPIs) and provide actionable insights to stakeholders.
• Data Integration: Lead and design the data integration processes, ensuring data consistency and reliability. Work with external vendors and internal technology teams to navigate data landscape and regulations, sharing agreements, and integrate data from multiple data sources into a centralized data warehouse or reporting environment.
• Stakeholder management: Partner with business stakeholders and identify business reporting requirements and business questions from marketing stakeholders and transform them into key metrics and measurement outputs. Ensure data quality and accuracy.
• Data Analysis and Interpretation: Conduct in-depth data analysis to identify trends, patterns, and insights that can inform business decisions. Communicate findings and recommendations to stakeholders in a clear and concise manner, and provide recommendations for advanced analytics to sharpen business decisioning.
• Leadership and team management: Lead, mentor, and develop a team of business intelligence analysts, ensuring the successful development and implementation of measurement tools. Oversee day-to-day reporting and deliverables, foster a culture of continuous learning, and ensure high performance and career growth for team members.
• Vendor Management: Cultivate and lead strategic relationships with key data and media vendors, keeping abreast of latest features and capabilities of BI tools and platforms.
• Operational Excellence: Oversee the end-to-end project lifecycle, from data collection, data structure and framework, QA, resource and timeline management and deployment. Proactively identify opportunities to enhance reporting processes, tools and analyses. Experience in commercialization and go-to-market for analytics project is a plus.
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

Qualifications

• Minimum 10+ years’ experience within data analysis, business intelligence, or a related field, either on the client side, agency side or publisher side
• Highly analytical, with a proven ability to distill data and numbers into business outcomes, derive and communicate strategic insights and implications for senior leadership
• Strong proficiency in BI tools and platforms such as Datorama, Tableau Microsoft Power BI.
• Solid understanding of data warehousing concepts, data modeling techniques, and ETL processes.
• Clear understanding of benefits and limitations of reporting platforms in terms of breadth of visualization options, customizability, interactivity, connectivity to databases, near real-time updates etc.
• Experience working with large datasets and relational databases (e.g., SQL Server, Oracle, MySQL).
• Outstanding data storytelling skills, communication, presentation, and negotiation skills, capable of influencing and engaging executive-level stakeholders across a matrixed organization.
• Should be able to independently own and project manage workstreams involving multiple stakeholders, show strong sense of accountability and decisiveness in strong work ethic
• Must be ready for hands on involvement in measurement to identify roadblocks and uncover solutions, operate with curiosity and is hypothesis driven
• Must be process oriented and organized, operate efficiently to deliver high-quality work in a fast paced and dynamic environment across different teams
• Exceptional strategic thinking, problem-solving, and decision-making capabilities, with a focus on long-term impact.
• Experience with cloud-based data platforms (e.g., AWS, Azure, GCP) is a plus.
• Extensive experience working closely with legal, compliance, and procurement teams on technology contracting and approvals in a highly regulated environment.

Education

• Bachelor’s/University degree (Masters or Bachelor’s degree in Business Analytics, Marketing, Business, Finance, Statistics. Advanced degree preferred)

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

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Job Family Group: Marketing

Job Family: Digital & Social Media Marketing

Time Type: Full time

Primary Location: Irving Texas United States

Primary Location Full Time Salary Range: $144,480.00 - $216,720.00

Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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