Student Marketeer - The University of Texas at Austin

Red Bull

Austin (TX)

On-site

USD 22,000 - 25,000

Part time

14 days+

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Job summary

Red Bull on campus is seeking a Student Marketeer to learn the brand and drive product understanding on your campus and in the region. You will report to the local Field Marketing Specialist, reach new consumers, excite students, increase sales, and drive visibility at events to deliver an unforgettable brand experience.

As part of the role you will build campus plans, engage creators, invite trials, and help grow Red Bull's presence with events and activations.

Qualifications

  • Must be at least 18 years old.
  • Must have a valid US driver's license.
  • University enrollment required.
  • Must be fluent in English; additional languages an advantage.
  • Able to work flexible part-time hours including some evenings and weekends for at least 15 hours per week.
  • Immersed in student life with campus awareness.

Responsibilities

  • Live and breathe the brand; build a tailored campus plan engaging students and bringing Red Bull to life.
  • Identify local campus creators and collaborate with the Field Marketing Specialist to involve them.
  • Grow the user base by inviting product trials and sampling at events for unforgettable brand experiences.
  • Build relationships with local sales teams to ensure Red Bull is visible on campus and beyond.
  • Plan, execute and report activities through the online platform with accuracy.
  • Contribute local insights and opportunities to support business development.

Skills

18+ years old
Fluent English
Campus engagement
Social media savvy
Event support
Sales mindset

Education

University enrollment required

Job description

As a Red Bull Student Marketeer, you are part of the most dynamic and empowered brand and product ambassador program in the world. Reporting to the local Field Marketing Specialist (FMS), you will learn Red Bull’s target group and are responsible for driving the brand image and product understanding on your campus and in the region. You will reach new consumers, excite university students, increase sales, and drive visibility of the Red Bull brand. This includes direct contact with consumers and customers, inviting product trials, and working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative and inclusive working atmosphere.

All the responsibilities we'll trust you with:

BE A BRAND & PRODUCT AMBASSADOR

Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers. Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at your university. Create a strong network on and around your campus, establishing and maintaining relationships with key local individuals. Identify local collegiate content creators in relevant Red Bull scenes and work with your FMS to bring them into the World of Red Bull. Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers. Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers. Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations. Increase brand engagement on your Social Media handles through authentic content.

BE A SALES EXPERT

Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on your campus and in your region. Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond. Leverage relevant assets from the world of Red Bull in order to keep us top of mind in sales accounts. Ensure perfect execution of defined store standards.

EXECUTIONAL EXCELLENCE

Deliver executional excellence and show love for the details in all areas of your role. Share ideas and collaborate with your team through regular face-to-face and online interaction. Plan & report your activities in the dedicated online platform in a timely manner and with accuracy. Contribute to business development by providing local insights, trends and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:
  • Must be at least 18 years of age
  • Must have a valid US driver’s license
  • University or college enrollment required
  • Must be fluent in English, additional languages an advantage
  • Able to work flexible part-time hours, including some evenings and weekends for a minimum of 15 hours per week
  • Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities & hot-spots
  • Connected with a diverse range of influential groups and individuals on campus
  • Affinity for project management, working 'behind the scenes’, and winning sales
  • A team player, willing to represent Red Bull with branded outfits and onboard the Red Bull Mini
  • Employees may be required to lift and/or move items weighing 25 pounds or more, as needed.

The hourly rate for this position is $16.00/ hour. The hourly rate is subject to change and may be modified.

Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.

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