Student Marketeer Team Lead Durham NH

Red Bull; Durham (NH); On-site; USD 21,000 - 30,000; Full time

Job summary

Red Bull seeks a Student Marketeer Team Lead to support Field Marketing efforts on campus in Durham, NH. You will help lead peer teams, manage training, and ensure effective brand presence and product sampling across campus environments.

You will work closely with the Field Marketing Specialist to execute planned activities, develop talent among Student Marketeers, and drive student engagement and trial in a premium way.

Qualifications

• Must be currently assigned the Student Marketeer - Generalist role with at least 6 months of experience as a Student Marketeer
• Proven ability to lead a project and motivate team members
• Passion for the Brand and demonstrated ambassador of both Brand and Product knowledge
• A desire to coach fellow Student Marketeers
• Able to work flexible part-time hours, including some nights and weekends
• University/college enrollment

Responsibilities

• Support Field Marketing Specialist in driving brand image and product trial on campus
• Assist with planning, scheduling, and feedback for campus activities
• Provide in-field coaching to Student Marketeers to drive trial and brand presence
• Coordinate sampling, seeding inventory, and campus activations
• Support recruitment and onboarding of new Student Marketeers
• Participate in team meetings and cross-functional collaboration
• Manage vehicle/asset handling and on-campus logistics
• Provide monthly analysis on branded assets and activity status

Skills

Leadership

Team motivation

Brand ambassador

Training others

Flexible hours

Education

Currently enrolled in college/university

Job description

As the Student Marketeer Team Lead (SMTL), you will support the Field Marketing Specialist (FMS) in driving brand image and product trial in your market, in addition to your role as a Student Marketeer (SM). Your primary functions are to assist the FMS and SM efforts in your market, support key areas of student marketeer tool management, planning & in-field/on-campus execution. You will support the FMS planning efforts to build brand awareness on campus, increase sales in-market and on campus, and drive product trial (direct/indirect). You are responsible for providing feedback on campus & in-market activities, and acting as a support in team recruitment, onboarding, training, and activations.

RESPONSIBILITIES

All the responsibilities we’ll trust you with:

• FMS AND TEAM SUPPORT

Support your team in the field through demonstration of expert Brand and Product knowledge

Support FMS in motivating and inspiring SMs in the field and the office

Contribute to trial driving focuses designed to grow the user base, on and around campus

Assist the FMS in building activities in line with Regional + National priorities & strategy

Share ideas to innovate in bringing the World of Red Bull to life on campus

Support the process for sampling and university planning, scheduling, and feedback

Occasionally participate in National marketing planning or brainstorming sessions

• EXECUTIONAL EXCELLENCE

Demonstrate the 8-step sampling technique in-field during SM missions, showcasing what executional excellence looks like

On-shift, provide in-field coaching to fellow Student Marketeers to support driving trial and bringing the brand to life in a premium way, both on campus and in-market

Support the FMS in ensuring Campus Sales Audits are complete and up to date in RBU

Demonstrate the Ace of Sales techniques in the field during SM Missions, showcasing the P.I.P.E. technique

Reinforce FMS guidance and deadlines around RBU portal, and provide feedback to ensure aligned & successful plans

Occasionally attend cross-functional or cell team meetings to collaborate with the sales team

Manage Student Marketeer Sampling & Seeding inventory and ordering (via local process or FGT)

Coordinate regular Mini fleet maintenance and fuel card management via Fleet Management

Support the FMS with any scheduling or coordination involved with warehouse management

Provide monthly analysis to FMS on the status of all branded assets (i.e., Mini Coopers, Clothing, Backpacks, etc.)

• RECRUITMENT, ONBOARDING, AND TRAINING

Share ideas with FMS for monthly team meetings, areas of opportunity, and coaching needs

Support training of new Student Marketeers

Collaborate with FMS to develop a market-level recruitment plan, with a campus-focused approach

Execute recruitment missions alongside fellow Student Marketeers, highlighting the importance

Support monthly training on execution standards, best practice sharing, and competitive trend analysis on campus

EXPERIENCE

Your areas of knowledge and expertise

• Must be currently assigned the Student Marketeer - Generalist role with at least 6 months of experience as a Student Marketeer (formerly SMSU, Wing, or SBM)
• Proven ability to lead a project and motivate team members
• Passion for the Brand and demonstrated ambassador of both Brand and Product knowledge
• A desire to coach fellow Student Marketeers
• Able to work flexible part-time hours, including some nights and weekends
• University/college enrollment
• Employees may be required to lift and/or move items weighing 25 pounds or more, as needed.
• Travel 0-10%
• Permanent

THE TEAM

Red Bull Student Marketeer

Looking for the best student job in the world? As a Student Marketeer, your job is to build and execute smart sales & marketing plans to build the Red Bull brand and product consumption within the student community and beyond.

WHERE YOU'LL BE BASED

Durham New Hampshire , United States

United States Red Bull North America

JOIN THE TEAM