STREAMING EXECUTIVE PRODUCER - WWBT

GRAY MEDIA; Richmond (VA); On-site; USD 37,000 - 39,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

HSA contributions

FSA

Life insurance

Disability insurance

Parental leave

Adoption benefits

401(k) with match

Employee assistance program

Relocation PTO

Job summary

Gray Media is seeking an Executive Producer of Streaming for 12 On Your Side to lead the station's 24/7 streaming news product. Reporting to the Digital Content Director, you will steer daily editorial vision, produce live updates, and manage programming schedules for streaming, clips, and VOD across social platforms.

You will oversee two daily editorial meetings, coordinate across newsroom teams, ensure accuracy and fair coverage, and optimize formats using audience insights.

Qualifications

• Bachelor’s degree in Journalism, Communications, or equivalent experience.
• Strong news judgment, writing/editing ability, and performance under breaking-news pressure.
• Control-room familiarity (rundown systems, IFB/comms, graphics, video playback, switching/automation environments).
• Proven leadership skills: running meetings, assigning work, and driving execution across teams.

Responsibilities

• Own the editorial vision and daily execution of streaming newscasts and live coverage.
• Lead two daily editorial meetings, setting the agenda, aligning priorities, assigning coverage, and driving accountability.
• Coordinate across newsroom teams to ensure cohesive coverage across linear, digital, and streaming.
• Maintain high editorial standards for accuracy, fairness, verification, and transparency.
• Own the streaming schedule/programming strategy, keeping the lineup accurate and up to date.
• Clip and distribute streaming content on social channels with SEO- and AI-search-friendly titles.
• Use audience and performance insights to refine formats, segment choices, and programming strategy.
• Collaborate with engineering/IT/operations on streaming workflows, reliability, and troubleshooting during live programming.
• Ensure compliance with legal, standards, and licensing requirements.

Skills

News judgment

Writing

Editing

Leadership

Education

Bachelor's degree in Journalism/Communications

Tools

Control-room systems

IFB/comms

Graphics systems

Video playback

Switching/automation

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 46 markets, and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:

• Comprehensive Medical(Rx), Dental and Vision Coverage
• Health Savings Account with Company contributions
• Flexible Spending Account
• Employer-paid life and disability benefits
• Paid parental leave benefits
• Adoption and Surrogacy Benefits
• 401(k) Plan, including matching and profit-sharing contributions
• Employee Assistance Program
• Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
• Paid Time Off, including Relocation PTO
• Focus on Caring

$27.40 - $28.80/hr.

Shift and Schedule

Mon. - Fri. (or at Manager's Discretion)

Job Type

Full-Time

_______________________

Job Summary/Description

The Executive Producer of Streaming for 12 On Your Side is a full-time role reporting to the Digital Content Director that directs the daily editorial vision and execution of the station's 24/7 streaming news products. Key responsibilities include leading daily editorial meetings, producing live streaming updates, managing programming schedules, and optimizing clipped content for VOD, social media platforms, and other duties as assigned.

Duties and responsibilities include, but are not limited to:

• Own the editorial vision and daily execution of streaming newscasts and live coverage, including breaking news, special events, weather, and continuing coverage.
• Lead two daily editorial meetings, setting the agenda, aligning priorities, assigning coverage, and driving accountability for follow-through.
• Coordinate across newsroom teams (newsroom leadership, digital team, producers, and reporters/anchors) to ensure cohesive coverage across linear, digital, and streaming.
• Maintain high editorial standards for accuracy, fairness, verification, and transparency; ensure coverage meets station and company policies.
• Own the streaming schedule/programming strategy, keeping the lineup accurate and up to date. Arrange additional livestreams and VOD to maximize local content 24/7.
• Clip and distribute streaming content on the station's social channels with SEO- and AI-search-friendly titles.
• Use audience and performance insights to refine formats, segment choices, and programming strategy.
• Collaborate with engineering/IT/operations on streaming workflows, reliability, and troubleshooting during live programming.
• Ensure compliance with legal, standards, and licensing requirements (music, footage usage, permissions, etc.).

Qualifications/Requirements

• Bachelor’s degree in Journalism, Communications, or equivalent experience.
• Demonstrated strong news judgment, writing/editing ability, and performance under breaking-news pressure.
• Control-room familiarity (rundown systems, IFB/comms, graphics, video playback, switching/automation environments).
• Proven leadership skills: running meetings, assigning work, and driving execution across teams.

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray’s employees' ability to perform their job duties may result in discipline, up to and including discharge.

WWBT-TV/Gray Media is a drug-free company

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Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.