Strategic Partnership Marketing Manager - Data Center

Gates Corporation; Denver (CO); On-site; USD 120,000 - 155,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) with company match

Paid time off

Job summary

Gates is seeking a Strategic Partnership Marketing Manager for the Data Centers segment to orchestrate partnership-driven marketing programs that accelerate growth. You will collaborate with Sales, Product, and Strategic Accounts to translate ecosystem insights into impactful co-marketing initiatives across the data center value chain.

In this role, you will define plans, manage key ecosystem partners, and enable go-to-market motions with a strong focus on metrics, ROI, and program quality.

Qualifications

• Bachelor's degree or higher in Marketing, Business, or related field.
• 8+ years of experience in strategic marketing, partnership marketing, or business development.
• Experience with partners and co-marketing programs in B2B or industrial settings.
• Strong understanding of data center market dynamics and ecosystem players.

Responsibilities

• Develop and execute strategic partnership marketing plans aligned to Gates' Data Center growth strategy.
• Identify, prioritize, and manage key ecosystem partnerships including OEMs, hyperscalers, colocation providers, engineering firms, and system integrators.
• Design and execute co-marketing initiatives such as joint events, campaigns, technical content, and thought leadership with partners.
• Enable Sales and Strategic Accounts with partner-driven marketing tools, messaging, and campaigns to accelerate pipeline growth.
• Align push and pull marketing motions to create a cohesive go-to-market approach.
• Collaborate with product management and engineering to position Gates' data center solutions.
• Own partner marketing performance metrics including lead generation and ROI of campaigns.
• Manage relationships with external partners and agencies to ensure high-quality execution and consistent brand messaging.
• Develop compelling value propositions and messaging for key data center customer segments.
• Analyze market trends and competitive activity to refine partnership marketing strategy.

Skills

Strategic marketing

Partnership marketing

Business development

Cross-functional collaboration

Data center market

Analytics

Project management

Communication

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Position Summary

The Strategic Partnership Marketing Manager - Data Centers is responsible for developing and executing partnership-driven marketing strategies that accelerate growth across Gates' Data Center business. This role acts as a key partner to Sales, Product, and Strategic Accounts to translate ecosystem dynamics, customer needs, and market insights into impactful co-marketing programs and partnerships across the data center value chain.

Essential Duties and Responsibilities

• Develop and execute strategic partnership marketing plans aligned to Gates' Data Center growth strategy.
• Identify, prioritize, and manage key ecosystem partnerships including OEMs, hyperscalers, colocation providers, engineering firms, and system integrators.
• Design and execute co-marketing initiatives such as joint events, campaigns, technical content, and thought leadership with partners.
• Enable Sales and Strategic Account teams with partner-driven marketing tools, messaging, and campaigns to accelerate pipeline growth.
• Align 'push' (OEM, channel, partners) and 'pull' (end users, hyperscalers) marketing motions to create a cohesive go-to-market approach.
• Collaborate with product management and engineering to effectively position Gates' data center assembly and fluid conveyance solutions.
• Own partner marketing performance metrics including lead generation, pipeline impact, and ROI of campaigns and partnerships.
• Manage relationships with external partners and agencies to ensure high-quality execution and consistent brand messaging.
• Develop compelling value propositions and messaging tailored to key data center customer segments.
• Analyze market trends, customer insights, and competitive activity to refine partnership marketing strategy.

Requirements and Preferred Skills

Required Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 8+ years of experience in strategic marketing, partnership marketing, or business development roles.
• Experience working with partners and executing co-marketing programs in a B2B or industrial environment.
• Strong understanding of data center market dynamics and ecosystem players preferred.
• Proven ability to collaborate across sales, product, and marketing organizations.
• Strong communication, project management, and analytical skills.

Preferred Qualifications

• Experience in data center infrastructure, liquid cooling, or thermal management markets.
• Familiarity with fluid systems, assemblies, or industrial manufacturing solutions.
• Experience supporting global or multi-region marketing programs.
• Ability to translate technical concepts into customer-facing marketing content.
• Strategic and commercial mindset with ability to connect partnerships to business growth.
• Strong relationship-building and influence skills across internal and external stakeholders.
• Ability to operate in a fast-paced, evolving market environment.
• Data-driven decision-making and performance tracking.
• Collaborative, proactive, and results-oriented approach.

Competencies

• Strategic and commercial mindset with ability to connect partnerships to business growth.
• Strong relationship-building and influence skills across internal and external stakeholders.
• Ability to operate in a fast-paced, evolving market environment.
• Data-driven decision-making and performance tracking.
• Collaborative, proactive, and results-oriented approach.

Pay & Benefits

• Full-Time
• Salary Range: $120,000 - $155,000
• Relocation is not provided
• Medical, Dental, Vision insurance and other voluntary benefit options: benefits begin on the first day of the month immediately following your date of hire
• Eligible for 3 weeks of paid vacation + 11 holidays (9 scheduled & 2 floating) + 8 sick days. All vacation days are accrued
• 401(k): 3% company contribution and additional 3% company match
• Tuition Reimbursement

Why Gates?

Founded in 1911 in Denver, Colorado, Gates is publicly traded on the NYSE. While we might operate in a vast amount of time zones we operate as 'One Gates' and have a common goal of pushing the boundaries of materials science. We invest in our people, bringing real-world experience that enables us to solve our customers' diverse challenges of today and anticipate those of tomorrow.

Work Environment

Gates is an Equal Opportunity and is committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of race, sex, color, religion, age, disability, pregnancy, citizenship, sexual orientation, gender identity, national origin, protected veteran status, genetic information, marital status, or any other consideration defined by law.

While performing the duties of this job, the employee is frequently required to sit; use hands and fingers to work with objects, tools, or controls; and use office equipment including computers, telephones, and/or copiers/scanners. The employee must frequently lift and/or move up to 10 pounds. For individuals assigned and/or hired to work in Colorado, Gates is required by law to include a reasonable estimate of the compensation for this role. This compensation range is specific to the State of Colorado and takes into account various factors that are considered in making compensation decisions, including but not limited to the candidate's relevant experience, qualifications, skills, competencies, and proficiency for the role.

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