Strategic Events Marketing Architect - Hybrid High Impact

Veradigm®; Raleigh (NC); Hybrid; USD 95,000 - 120,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Retirement plan

Job summary

Veradigm seeks an Expert Events Marketing Specialist to own the end-to-end event portfolio, shaping strategy, audience planning, content, execution, budget, and measurement across conferences, client and executive experiences, and internal enterprise meetings.

The role partners with Marketing, Sales, Client Success and Executive Leadership to translate business priorities into impactful event experiences for brand, client engagement and pipeline. Travel up to 40% may be required.

Qualifications

• Bachelor's degree or equivalent technical/business experience required.
• 5+ years of internal and external event and tradeshow expertise required.
• Healthcare, healthcare technology or other complex B2B industry experience strongly preferred.
• Certified Meeting Professional (CMP) designation preferred.

Responsibilities

• Own Veradigm's event strategy and portfolio, ensuring programs align to priorities and revenue opportunities.
• Advise on where to engage via conferences, sponsorships, speaking opportunities and client meetings.
• Define objectives, audiences, key messages, executive participation and success metrics.

Skills

Strategic thinking

Healthcare knowledge

Cross-functional leadership

Executive presence

Storytelling

Experiential marketing

Budget management

Data-driven decisions

Education

Bachelor's degree

CMP preferred

Tools

CRM systems

Marketing automation

Event management platforms

Job description

Veradigm seeks an Expert Events Marketing Specialist to own the end-to-end event portfolio, shaping strategy, audience planning, content, execution, budget, and measurement across conferences, client and executive experiences, and internal enterprise meetings.

The role partners with Marketing, Sales, Client Success and Executive Leadership to translate business priorities into impactful event experiences for brand, client engagement and pipeline. Travel up to 40% may be required.