Strategic Communications Manager — Legal Media & PR

DLA Piper LLP (US); Virginia; Hybrid; USD 113,000 - 179,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) retirement plan

Additional benefits

Job summary

DLA Piper LLP is seeking a Communications Manager to spearhead external communications and public relations. You’ll work with lawyers, Marketing, Business Development, and external agencies to identify newsworthy opportunities and craft compelling storytelling across practices and markets.

You will cultivate journalist relationships, draft pitches and press materials, and support media interviews and training.

Qualifications

• Bachelor's degree in public relations, marketing, communication, journalism or related field.
• 5 years of experience in marketing, public relations or similar field.
• Excellent writing and storytelling skills; ability to translate complex legal topics into clear external communications.
• Strong media relations with journalists across national, regional, and industry outlets.
• Ability to manage multiple priorities and meet deadlines in a fast-paced environment.

Responsibilities

• Develops and executes proactive media relations initiatives to raise the visibility of the firm’s lawyers and practices.
• Identifies timely media opportunities and develops story angles and pitches that connect the firm’s lawyers with relevant developments.
• Builds relationships with journalists across media and conducts targeted outreach for the firm and its lawyers.
• Drafts and edits media pitches, press releases, talking points, briefing materials, and website news items.
• Works with lawyers to develop media opportunities and prepare for interviews, including materials and media training.
• Monitors media coverage and emerging issues to identify opportunities for the firm and clients.
• Collaborates with internal teams and external PR agencies on outreach and coordinated communications.

Skills

Excellent writing

Media relations

Editorial judgment

Relationship building

Verbal communication

Project management

Collaborative work

Independent work

Law firm experience

Education

Bachelor's degree in public relations, marketing, communication, journalism or related field

Job description

DLA Piper LLP is seeking a Communications Manager to spearhead external communications and public relations. You’ll work with lawyers, Marketing, Business Development, and external agencies to identify newsworthy opportunities and craft compelling storytelling across practices and markets.

You will cultivate journalist relationships, draft pitches and press materials, and support media interviews and training.