Strategic Communications Leader — Evidence‑Based Growth

Kids for the Future; Dallas (TX); On-site; USD 90,000 - 120,000; Full time

Job summary

TRG seeks a communications supervisor to grow major brands, turning evidence-based theory into real-world practice within our Strategy Collective. You will work with strategists across brand, media investments, and analytics to advance memory-building, mental availability, and cross-channel consistency.

You will lead and mentor teams, translating data into actionable insights, and collaborating across disciplines to articulate strategic rationales for clients and internal teams.

Qualifications

• Five to seven years of experience in communications strategy or closely related roles, with growing responsibility for client work and strategic output.
• Solid understanding of core communications strategy tools and frameworks, including media mix thinking, reach and attention principles, share of search, and introductory ad stock concepts.
• Experience supporting and mentoring junior strategists, helping them connect brand, creative, media, and performance thinking into cohesive plans.
• A track record of contributing to strong client outcomes and collaborative team environments.
• Familiarity with key effectiveness frameworks, including How Brands Grow (Sharp), Building Distinctive Brand Assets (Romaniuk), The Long and the Short of It (Binet & Field), and The Case for Creativity (Hurman).
• Curiosity and commitment to continued learning through training, certifications, or industry participation related to marketing effectiveness.

Responsibilities

• Execute evidence-based communications strategies for client initiatives and workstreams, including tactical budget allocations, media mix inputs, and informed balance of brand and performance activity
• Support and mentor strategists, fostering a culture of effectiveness, collaboration, and curiosity – helping teams understand how integrated communications systems create memory and move markets
• Collaborate across disciplines – strategy, creative, brand, media investment, and analytics – while clearly articulating strategic rationales and recommendations internally and, when appropriate, with clients
• Apply and evaluate marketing effectiveness beyond short-term response, using learning agendas, testing approaches, and analytical thinking to understand how communications activity contributes to mental availability, brand bias, and longer‑term impact
• Contribute to new business and growth efforts, including supporting strategy development and presenting sections of work in pitches across B2C and B2B categories
• Demonstrate familiarity with the marketing effectiveness ecosystem, including the Ehrenberg‑Bass Institute, IPA, APG, LinkedIn B2B Institute, and other sources shaping evidence-based marketing thinking

Skills

Strategic leadership

Data to insight

Effective communication

Project management

Team mentorship

Cross-disciplinary collaboration

Job description

TRG seeks a communications supervisor to grow major brands, turning evidence-based theory into real-world practice within our Strategy Collective. You will work with strategists across brand, media investments, and analytics to advance memory-building, mental availability, and cross-channel consistency.

You will lead and mentor teams, translating data into actionable insights, and collaborating across disciplines to articulate strategic rationales for clients and internal teams.