Strategic Communications Lead for Engineering and Research

Virginia Polytechnic Institute and State University (VT); Blacksburg (VA); On-site; USD 68,000 - 73,000; Full time

Job summary

Virginia Tech in Blacksburg seeks a Communications Manager within the Bradley Department of Electrical and Computer Engineering to lead strategic communications and marketing. The role plans, executes, and evaluates a comprehensive strategy aligned with college and university goals to raise visibility and impact.

You will supervise the Digital Marketing Coordinator, craft compelling storytelling on research, recruitment, and alumni engagement, and ensure brand standards, accessibility, and

Qualifications

• Master's degree in Communications (or related field) or Bachelor's degree with equivalent experience.
• Proven ability to write clearly, edit, and copywrite.
• Experience creating promotional materials.
• Experience across multiple communication platforms, including social media.
• Ability to manage multiple priorities with deadlines and strong organizational skills.

Responsibilities

• Develop and execute integrated communications, marketing, branding, and engagement strategies to raise visibility and impact.
• Advise on executive communications and storytelling to advance priorities in research, recruitment, and alumni engagement.
• Lead and coach the Digital Marketing Coordinator, aligning digital content with priorities and policies.
• Collaborate with department, college, and university teams to follow brand standards and accessibility guidelines.

Skills

Copywriting

Promotional materials

Social media management

Project management

Education

Master's in Communications

Bachelor's in Communications

Equivalent experience

Job description

Virginia Tech in Blacksburg seeks a Communications Manager within the Bradley Department of Electrical and Computer Engineering to lead strategic communications and marketing. The role plans, executes, and evaluates a comprehensive strategy aligned with college and university goals to raise visibility and impact.

You will supervise the Digital Marketing Coordinator, craft compelling storytelling on research, recruitment, and alumni engagement, and ensure brand standards, accessibility, and