Strategic Channel Partnerships Manager

Wideopenwest Michigan, LLC; Madison Heights (MI); On-site; USD 90,000 - 130,000; Full time

Job summary

WOW! is seeking a Channel Sales Manager in Michigan to build and expand relationships with partners, consultants, and system integrators, driving revenue and market presence.

You will own a portfolio of strategic partners, lead joint go-to-market initiatives, and apply consultative selling to deliver measurable outcomes. The role requires strong relationship skills, pipeline discipline, and willingness to travel up to 50% domestically.

Qualifications

• 5+ years in direct sales, business development, channel sales, or partner management.
• Proven experience driving partner-influenced pipeline and revenue growth.
• Experience with solution selling and enterprise engagement.
• Strong pipeline management, forecasting, and deal progression.
• Experience executing co-sell or partner-led go-to-market strategies.
• Ability to negotiate moderately complex agreements.
• Strong relationship-building and stakeholder management.
• Independent worker able to manage multiple initiatives.
• Familiarity with WOW!’s technology and partner lifecycle including planning and campaigns.
• Willingness to travel domestically 50%
• Bachelor’s degree in Business Administration, GIS, or related field

Responsibilities

• Develop and maintain productive relationships with assigned partners and drive revenue growth.
• Own partner-influenced and partner-sourced pipeline; create joint account plans.
• Execute co-sell campaigns and enable partner teams on WOW!’s products.
• Apply consultative selling to understand customer and partner needs.
• Independently structure and negotiate moderately complex agreements.

Skills

Channel sales

Business development

Consultative selling

Pipeline management

Negotiation

Relationship building

Stakeholder management

Travel 50%

Independent work

Education

Bachelor’s degree in Business Administration or related field

Job description

WOW! is seeking a Channel Sales Manager in Michigan to build and expand relationships with partners, consultants, and system integrators, driving revenue and market presence.

You will own a portfolio of strategic partners, lead joint go-to-market initiatives, and apply consultative selling to deliver measurable outcomes. The role requires strong relationship skills, pipeline discipline, and willingness to travel up to 50% domestically.