Strategic Analytics Lead for Enterprise Accounts

Publicis Groupe Holdings B.V; Chicago (IL); On-site; USD 128,000 - 238,000; Full time

Job description

Company Description

Epsilon is seeking a Principal, Strategic Account Analytics to serve as a senior analytics leader for some of our most strategic and high-profile clients. In this role, you'll help global brands make smarter marketing and advertising decisions by transforming complex datasets into actionable business strategies that drive measurable outcomes.

As the analytics lead for a portfolio of key client relationships, you'll partner closely with Sales, agency collaborators, and client executives. You will develop measurement strategies, influence investment decisions, and uncover growth opportunities. You'll combine deep analytical expertise with a strong ability to understand business needs. You will deliver insights that show the value of Epsilon's identity, audience, and measurement capabilities.

This is a highly visible role with significant influence across clients, internal leadership teams, and cross-functional partners. Ideal candidates are equally comfortable navigating complex datasets, leading strategic discussions with senior partners, and translating analytics into compelling business stories.

Responsibilities

• Serve as the strategic analytics advisor for a portfolio of enterprise and high‑growth client accounts.
• Develop analytics roadmaps, measurement strategies, and data‑driven recommendations that support client business objectives and revenue growth.
• Partner with Sales, agency teams, and client collaborators to influence campaign planning, optimization, and investment decisions.
• Translate complex analytical findings into clear, actionable recommendations for executive audiences.
• Guide advanced analyses leveraging audience, campaign, attribution, sales, and customer‑level data.
• Consult on measurement methodologies including attribution, incrementality testing, marketing mix modeling, and performance evaluation.
• Find opportunities to strengthen client performance through deeper insights, innovative measurement approaches, and data‑driven storytelling.
• Leverage AI‑enabled tools and scalable analytical frameworks to increase efficiency and elevate the impact of client deliverables.
• Mentor and coach analysts and analytics leaders, helping to build strong analytical capabilities across the organization.

Qualifications

What You'll Bring With You

• Bachelor's degree in Analytics, Statistics, Economics, Mathematics, Marketing, Business, Data Science, or a related field.
• 10+ years of experience in analytics, digital media, marketing measurement, consulting, ad tech, martech, media agency, or a related data‑driven environment.
• Proven success leading client‑facing analytics, strategy, consulting, or measurement engagements.
• Strong experience working with large, complex datasets and performing advanced analytical work to solve business challenges.
• Ability to connect analytics to broader business and marketing objectives.
• Exceptional storytelling skills with the ability to simplify complex concepts for executive partners.
• Experience influencing both internal and external partners across multiple levels of an organization.
• Strong understanding of digital marketing, audience strategy, campaign performance, and measurement methodologies.
• Ability to thrive in a fast‑paced environment while managing multiple priorities and collaborators.

Why You Might Stand Out

• Experience with identity‑based measurement, attribution, incrementality testing, or marketing mix modeling (MMM).
• Familiarity with digital advertising and analytics platforms such as Google Campaign Manager, Google Analytics, Adobe Analytics, or similar technologies.
• Experience supporting Fortune 500 brands, large agencies, or enterprise marketing organizations.
• Knowledge of AI‑enabled analytics tools, automation workflows, or assisted coding solutions.
• Demonstrated success shaping strategic recommendations that resulted in measurable business outcomes.

Additional Information

When you join Epsilon, we’ll create something EPIC together.We're a global leader in data and identity, with deep expertise in digital media, clean rooms, customer data platforms, loyalty and marketing services. Positioned at the center of Publicis Groupe, Epsilon helps brands deliver personalized experiences at scale and build lasting customer relationships by unlocking the full potential of data and identity. Epsilon operates in 30+ countries across EMEA, the Americas and APAC, with more than 8,000 employees.

Check out a few of these resources to learn more about what makes Epsilon so EPIC:

Our Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon

Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog

Epsilon has five values that define our culture and guide us as we create value for our clients, our people and consumers. We seek candidates who align with our company values, demonstrate them and make them meaningful in their day-to-day work:

• Act with integrity. We are transparent and have the courage to do the right thing.
• Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
• Innovate with purpose. We shape the market with big ideas that drive big outcomes.
• Respect all voices. We embrace differences and foster a culture of connection and belonging.
• Empower with accountability. We trust each other to own and deliver on common goals.

Because You Matter

As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to:

• Time to recharge: Flexible time off (FTO), 14 paid holidays, paid sick time
• Family well-being: Parental/new child leave, childcare & elder care assistance, adoption assistance
• Extra perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling

Epsilon benefits are subject to eligibility requirements and other terms.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants who need accommodations to complete the application process. Please reach out to [e-mail] to request an accommodation.

For San Francisco Bay and Los Angeles Areas:

Epsilon will consider qualified applicants with criminal histories for employment in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply.

#LI-KN1

Compensation Range: USD $127,900.00 - USD $237,500.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/16/2026.