Strategic Accounts Lead - Agriculture Growth

Verdesian Life Sciences; Minnesota; On-site; USD 120,000 - 160,000; Full time

Job summary

Verdesian Life Sciences is seeking an experienced strategic account leader to grow key agricultural partnerships across the United States. You will own major accounts, develop joint plans, and coordinate with Marketing, Sales, Agronomy, and Regulatory teams to drive growth and profitability.

The role requires 8+ years in strategic account management or agricultural sales, strong negotiation and presentation skills, and willingness to travel up to 50% of the time.

Qualifications

• Bachelor's degree in Agriculture, Business, or related field.
• MBA preferred.
• 8+ years in strategic account management, business development, or agricultural sales.
• Proven success managing complex customer relationships and driving profitable growth.
• Experience developing joint business plans with agricultural retailers, cooperatives, distributors, or similar partners.
• Strong communication, presentation, negotiation, and strategic planning skills.
• Experience collaborating with field sales teams to drive customer adoption and market growth.

Responsibilities

• Own and grow relationships with key strategic accounts, including agricultural cooperatives, distributors, and retail partners.
• Develop and execute account strategies aligned with customer objectives and Verdesian growth goals.
• Lead joint business planning, quarterly business reviews, and long-term account development initiatives.
• Build relationships with executive, commercial, technical, and category management stakeholders.
• Identify decision-makers and influencers to accelerate new program adoption and business growth.
• Drive revenue growth through new product placement, program expansion, private label, co-formulation, and white-label opportunities.
• Negotiate commercial agreements, including pricing, volume commitments, exclusivity arrangements, and marketing support.
• Develop strategies to increase product adoption and displace competitive offerings.
• Partner with Marketing, Sales, and Agronomy teams to enhance customer engagement and grow market share.
• Implement pull-through initiatives that increase grower adoption and product movement.
• Coordinate with Marketing, Supply Chain, Regulatory, Finance, Product Development, and Legal teams to deliver customer commitments.
• Advocate internally for customer needs and ensure alignment on product, supply, and pricing decisions.
• Support the development and execution of structured commercial partnerships and strategic agreements.
• Monitor industry trends, competitive activity, and customer needs, providing actionable market insights to leadership.
• Develop accurate sales forecasts and communicate risks and opportunities to leadership.
• Track key performance indicators, including revenue growth, program adoption, and account profitability.
• Maintain account plans, CRM records, pipelines, and opportunity tracking.
• Provide regular updates on account performance, growth opportunities, and strategic initiatives.

Skills

Strategic account management

Negotiation

CRM platforms

Cross-functional collaboration

Presentation skills

Travel willingness

Education

Bachelor's degree in Agriculture, Business, or related field

MBA preferred

Tools

CRM platforms

Microsoft Office

Job description

Verdesian Life Sciences is seeking an experienced strategic account leader to grow key agricultural partnerships across the United States. You will own major accounts, develop joint plans, and coordinate with Marketing, Sales, Agronomy, and Regulatory teams to drive growth and profitability.

The role requires 8+ years in strategic account management or agricultural sales, strong negotiation and presentation skills, and willingness to travel up to 50% of the time.