Store Manager - Lelystad

adidas; New Hampshire; On-site; USD 52,000 - 78,000; Full time

Benefits offered by this job

Competitive pay + monthly bonus

Product discounts up to 44%

8% holiday allowance

24 days annual leave

IT equipment & tools

Uniform allowances

Employee Assistance Program

Online learning access

Team celebrations & events

Exclusive Adidas experiences

Job summary

adidas in New Hampshire is seeking a dynamic retail leader to drive store performance and brand excellence. You will coach a diverse team on the sales floor, use data to push improvements, and ensure integrity across operations while upholding adidas standards in service and storytelling.

The role rewards performance with a competitive pay and a monthly bonus, generous product discounts, holiday allowance, annual leave, and career development through world‑class learning resources.

Qualifications

• 18+ months’ experience in sports/fashion retail leadership leading large, diverse teams.
• Strong commercial acumen with ability to translate insights into action.
• Confident leadership with excellent communication and analytical skills.
• Advanced in English and comfortable with MS Office and digital retail tools.
• Resilient, solutions-driven and focused on delivering strong results.

Responsibilities

• Own store’s commercial performance and brand excellence.
• Lead from the front on the sales floor, coaching and driving performance.
• Use data and insights to challenge the status quo and drive improvements.
• Ensure legal, financial, and operational integrity at all times.
• Champion adidas standards in visual merchandising, service, and storytelling.

Skills

Store leadership

Commercial acumen

Communication

English proficiency

MS Office

Tools

MS Office

Job description

LEAD THE FUTURE OF SPORT. SHAPE A BRAND NEW BEGINNING.

This is more than a job it’s your first step in the adidas journey. For over 70 years, adidas has been creating the best sports gear and inspiring millions to change their lives through sport. We’re a team of rebellious optimists united by passion, creativity, and purpose. We balance performance and sustainability, celebrate individuality, and believe in sport’s power to change lives. Retail stores are the first point of contact with our consumers and the heart of adidas brand.

YOUR IMPACT

• Own it. Take full accountability for your store’s commercial success and brand excellence.
• Lead from the front. Spend time on the sales floor inspiring, coaching, and driving performance.
• Think forward. Use data and insights to challenge the status quo and fuel continuous improvement.
• Protect what matters. Ensure legal, financial, and operational integrity at all times.
• Elevate the experience. Champion adidas standards in visual merchandising, service, and storytelling.
• Grow the team. Recruit, train, and develop future leaders, building a culture of high performance and trust.
• Create community. Ensure every team member and consumer feels seen, heard, and valued.
• Share success. Collaborate across stores and regions to drive collective growth.
• Learn and evolve. Engage in continuous coaching and training to stay ahead of the game.

WHAT WE’RE LOOKING FOR

• 18+ months’ experience in a sports/fashion retail leadership experience, leading large, diverse teams.
• Strong commercial acumen and the ability to turn insight into action.
• Confident leadership with excellent communication and analytical skills.
• Advanced in English and comfortable using MS Office and digital retail tools.
• Resilient, solutions-driven, and passionate about delivering impossible-is-nothing results.

WHAT YOU’LL GET

• Competitive pay + monthly bonus structure based on store performance.
• Product discounts - across adidas online and in-store up to 44%.
• Travel support, if applicable
• 8% holiday allowance and 24 days of annual leave (full-time basis)
• IT equipment and work tools tailored to your role
• Uniform allowances - look the part while representing the brand.
• Employee Assistance Program (EAP) - because your well-being matters.
• Access to world-class online learning for professional and personal growth.
• Team celebrations, store launch events & internal competitions - we reward success together. Our winning culture incentives often reward with exclusive events, parties etc.
• Opportunities to win football tickets, experiences & exclusive adidas events.
• Referral rewards - grow the team, earn rewards.
• Life insurance - 2x annual salary.
• Be part of a global brand that truly invests in people and planet.
• We believe in growth without limits. You’ll join a company that champions:
• Flexibility & work-life balance - predictable scheduling, open culture.
• Diversity, equity & inclusion - every voice matters, every story counts.
• Sustainability in motion - help us shape the future of sport and the planet.
• Career mobility - grow across retail, office, or distribution functions.
• Belonging - join a team that feels like a community, not a hierarchy.

adidas. It Starts With You.

Adidas is an equal opportunity employer and we are committed to fostering an inclusive workplace. We welcome applications from people of all ages, genders (incl. gender identity), ethnic and social backgrounds, nationalities, sexual orientations, religions and beliefs, and those with apparent or non-apparent disabilities* We do not tolerate harassment or discrimination toward any of our applicants or employees.

*We actively encourage individuals with disabilities to apply and will provide reasonable accommodations throughout the recruitment process.

AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.

• COURAGE:Speak up when you see an opportunity; step up when you see a need..
• OWNERSHIP:Pick up the ball. Be proactive, take responsibility and follow-through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
• RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage. – Culture Starts With People, It Starts With You – By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.