Staff Product Marketing Manager

The Wrap; United States; Remote; USD 120,000 - 170,000; Full time

Job summary

15Five is the AI-powered performance management platform built to help businesses and people thrive. The Staff Product Marketing Manager will define and own 15Five’s story as we move toward AI-enhanced HR and performance processes, building a clear portfolio narrative and aligning it with our go-to-market strategy.

You will work with Marketing, Sales, Product, and Customer Experience to test messaging with buyers, then carry it through to the website, demand programs, sales narratives, and

Responsibilities

• Define and own 15Five’s story, moving from established messaging toward a future where AI powers HR and performance processes.
• Build the narrative from company story, AI point of view, problems we solve, and proof, connecting our AI products into one clear portfolio.
• Partner closely with Marketing, Sales, Product, and Customer Experience to test messaging with buyers and ensure consistency across channels.
• Carry the messaging through to the website, demand programs, sales narratives, and launches.
• Demonstrate impact through new-logo pipeline, win rate, and customer adoption and retention.

Job description

# Staff Product Marketing Manager15FiveUS, RemoteRevenue Organization· remote· lead· full timeApply on 15Five15Five is the AI-powered performance management platform built for business impact. 15Five’s AI-powered all-in-one people management system is easy to use,delivers effortless insights, and enables managers to lead with impact so that companies and their people can thrive. Within the flow of work, HR leaders are empowered with data-driven insights and recommendations while managers are transformed into change-makers, accelerating engagement, performance, and retention. 15Five combines generative AI, custom analytics, and human-centered principles within a complete platform, including 360° performance reviews, engagement surveys, goal tracking, manager coaching and training, and ongoing feedback tools like guided 1-on-1s and check-ins.A career at 15Five is the chance to have high impact in a fast paced, remote startup environment that operates with focus, urgency, and accountability. Every role and every hire meaningfully impacts our trajectory.We’re a high-performance, high-purpose team that gives you the chance to **Build the Future of Work**. We run on **High Standards and High Support** — holding a high bar for results, ownership, clarity, and disciplined execution, while investing in manager enablement, skill development, and whole-person care. We are committed to a **No B.S.** environment, meaning we anchor ourselves in truth, course-correct in real time, and expect people to lean into direct conversations. We are focused on ensuring every 15Fiver can **Work in the Future** and that starts with proactively using AI across all aspects of your role to increase leverage, speed, and impact.If you're energized by a fast pace, high standards, and high accountability for yourself and others, you'll thrive here and we encourage you to apply.The **Staff Product Marketing Manager** will define and own 15Five’s story as we move from established performance management messaging toward a future where AI makes HR and performance management processes more efficient. This person will build the narrative from the top down (company story, AI point of view, problems we solve, and proof) and connect our AI products into one clear portfolio story. Partnering closely with marketing, Sales, Product, and Customer experience.They will test messaging with buyers, carry it through to the website, demand programs, sales narratives, and launches, and show that it works through new-logo pipeline, win rate, and customer adoption and retention.