Staff Product Manager, AI Software Factory PLG

GitLab; United States; Teletrabalho; USD 168 000 - 286 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Flexible Paid Time Off

Equity Compensation

Employee Stock Purchase Plan

Growth and Development Fund

Parental Leave

Team Member Resource Groups

Resumo da oferta

GitLab seeks a Staff Product Manager for the AI Software Factory PLG to shape how developers discover, adopt, and derive value from GitLab’s AI-powered software creation experience. You’ll connect capabilities across the Duo Agent Platform and other product areas to create a coherent end-to-end experience and drive adoption at scale.

You will own the product strategy for growth, focusing on self-serve expansion from individual use to team and organization-wide adoption, while collaborating with

Qualificações

• Enterprise B2B PLG or growth experience with activation, retention, expansion metrics.
• Experience using customer research, product analytics, funnel/cohort analysis, and experiments.
• Strong judgment and ability to influence cross-functional teams in ambiguous environments.
• Experience with AI products, developer tools, DevSecOps, or technical B2B software.
• Clear communication of product decisions across teams.

Responsabilidades

• Define and maintain a 12–18-month product strategy for a cross-team AI Software Factory area.
• Own the adoption journey from discovery to time-to-first-value and expansion.
• Identify friction in end-user, admin, and buyer journeys and prioritize improvements.
• Set outcome measures using usage data, feedback, and experiments to guide direction.
• Build a test-and-learn approach with hypotheses and shared learnings across teams.

Conhecimentos

PLG growth

Cross-functional leadership

Customer research

Product analytics

AI/DevSecOps understanding

Descrição da oferta de emprego

Location: Canada; United States

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster.

GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our valuesand continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. as we build technology that transforms how the world develops software.

*Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab.

An overview of this role

As Staff Product Manager, AI Software Factory PLG, you’ll shape how developers discover, adopt, and get lasting value from GitLab’s AI-powered software creation experience, from planning and specification through coding, review, and verification.

You’ll connect capabilities across GitLab Duo Agent Platform and related product areas into a coherent experience, and own the product strategy for growing its adoption. You’ll make it easier for an individual developer to get started, reach value quickly, and bring the experience into their team and organization.

This is a senior individual-contributor role for a product leader who combines strong product judgment with a track record in enterprise product-led growth. You understand how self-serve adoption works in complex B2B products, including the needs of end users, administrators, and buyers, and how product usage can support broader evaluation and expansion.

What you’ll do

• Define and maintain a 12–18-month product strategy for a cross-team part of GitLab’s AI Software Factory, with customer adoption and growth as core outcomes.
• Own the adoption journey from discovery and onboarding through activation, time-to-first-value, repeat usage, team adoption, retention, and conversion or expansion.
• Identify friction in the end-user, administrator, and buyer journeys, and prioritize improvements that help customers realize value and broaden adoption.
• Set outcome measures for product and growth initiatives; use product usage data, customer feedback, and experiments to evaluate impact and adjust direction.
• Build a steady test-and-learn approach, including clear hypotheses, experiment design, and sharing results and learnings across partner teams.

What you’ll bring

• Product management experience leading complex technical or multi-team products from strategy through delivery and iteration.
• Required: Demonstrated success in enterprise B2B PLG or growth, with measurable impact on activation, time-to-value, adoption, retention, conversion, or expansion—including scaling from individual use to team or organization-wide adoption.
• Hands-on experience using customer research, product analytics, funnel and cohort analysis, and experimentation to identify growth opportunities and measure results.
• Strong understanding of the software development lifecycle and experience with AI products, developer tools, DevSecOps, or other technical B2B software.
• Sound technical judgment and a track record of influencing cross-functional teams, resolving tradeoffs, and communicating product decisions clearly in ambiguous environments.

About the team

This role works across GitLab to connect teams building the future of our AI-powered DevSecOps platform. You’ll partner closely with the GitLab Duo Agent Platform organization and with product areas that own key parts of the software development workflow. The team’s challenge is to turn work delivered across several groups into one clear, end-to-end experience—and to help more users discover, adopt, and realize value from it through product-led growth.

The base salary range for this role’s listed level is currently for residents of theUnited States only. This range is intended to reflect the role's base salary rate in locations throughout the US.Grade level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, alignment with market data,and geographic location.The base salary range does not include any bonuses, equity, or benefits. See more information on our benefits and equity. Sales roles are also eligible for incentive pay targeted at up to 100% of the offered base salary.

United States Salary Range

$168,000—$285,600 USD

How GitLab Supports Full-Time Employees

• Benefits to support your health, finances, and well-being
• Flexible Paid Time Off
• Team Member Resource Groups
• Equity Compensation & Employee Stock Purchase Plan
• Growth and Development Fund
• Parental Leave

Country Hiring Guidelines: GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.

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GitLab is proud to be an equal opportunity workplace and is an affirmative action employer. GitLab’s policies and practices relating to recruitment, employment, career development and advancement, promotion, and retirement are based solely on merit, regardless of race, color, religion, ancestry, sex (including pregnancy, lactation, sexual orientation, gender identity, or gender expression), national origin, age, citizenship, marital status, mental or physical disability, genetic information (including family medical history), discharge status from the military, protected veteran status (which includes disabled veterans, recently separated veterans, active duty wartime or campaign badge veterans, and Armed Forces service medal veterans), or any other basis protected by law. GitLab will not tolerate discrimination or harassment based on any of these characteristics. See alsoGitLab’s EEO PolicyandEEO is the Law. If you have a disability or special need that requiresaccommodation, please let us know during the recruiting process.