Sr Product Marketing Manager- Prepaid Portfolio & Growth

T-Mobile; Factoria (WA); Hybrid; USD 120,000 - 216,000; Full time

Benefits offered by this job

Annual stock grant

401(k)

Employee stock purchase plan

Paid time off

Job summary

T-Mobile is seeking a seasoned Product Marketing professional to define and communicate product strategies, messaging, and collateral that align with business goals. You will collaborate with cross-functional teams to create technical and customer-facing materials that drive sales and engagement.

This role focuses on market analysis, go-to-market planning, and impactful content that strengthens product visibility and sales effectiveness across customer segments.

Qualifications

• Bachelor's Degree and 7+ years of related work experience or an advanced degree with 5 years of related experience (Required).
• Acceptable areas of study include Marketing, Business, Communications, or CS (Required).
• 7+ years delivering holistic product marketing content tied to increased revenue (Required).

Responsibilities

• Develop product positioning and messaging to resonate with target audiences and drive sales pipeline.
• Lead net-new concepts from ideation to launch with cross-functional alignment.
• Quantify market opportunity (TAM) and set high-level product requirements for investment.
• Create product collateral such as data sheets, briefs, and presentations to support revenue generation.
• Enable sales and partners by building tools and training to improve understanding.
• Deliver webinars and training to diverse audiences to enhance product knowledge.
• Provide market and buyer insights to inform campaigns and demand creation.
• Monitor product performance and provide feedback to product teams.
• Other duties as assigned by management.

Skills

Business Acumen

Content Strategy

Data Analysis

Go-to-Market

Market Research

Product Management

Product Positioning

Sales Enablement

Stakeholder Management

Strategic Thinking

Education

Bachelor's Degree

Advanced degree

Marketing, Business or Communications

Job description

Job Overview

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees!

This role is essential for defining and communicating product marketing strategies that align with business goals and market demands. It involves developing product positioning, messaging, and content strategies to engage customers and support sales channels. The role requires collaboration with cross-functional teams to create technical and customer-facing marketing materials. Success is measured by the effectiveness of marketing content in driving sales pipeline growth and customer engagement. The work impacts organizational growth by enhancing product visibility and enabling sales effectiveness across customer segments.

Job Responsibilities

• Develop product positioning and messaging that resonate with target audiences to increase sales pipeline and prospects
• Lead net-new concepts from ideation to launch, validating feasibility and aligning cross-functional partners.
• Quantify market opportunity (TAM), develop the business case, and set high-level product requirements to secure investment and guide execution of net-new concepts.
• Create product collateral including data sheets, technical briefs, and presentations to support revenue generation
• Enable sales and partners by building sales tools and training materials that improve product understanding and competitive positioning
• Deliver webinars and training sessions to diverse audiences to enhance product knowledge and adoption
• Provide market and buyer insights to inform campaign strategies focused on demand creation and reputation building
• Monitor product performance and conduct analysis to inform product adoption and provide feedback to product teams
• Also responsible for other duties/projects as assigned by business management as needed

Education and Work Experience

• Bachelor's Degree plus 7 years of related work experience OR Advanced degree with 5 years of related experience (Required)
• Acceptable areas of study include Marketing, Business, Communications, or relevant field of study such as Computer Science (Required)
• 7+ years experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue (Required)

Knowledge, Skills and Abilities

• Business Acumen (Required)
• Content Strategy (Required)
• Data Analysis (Required)
• Go-to-Market Strategies (Required)
• Market Research (Required)
• Product Management (Required)
• Product Positioning (Required)
• Sales Enablement (Required)
• Stakeholder Management (Required)
• Strategic Thinking (Required)

• At least 18 years of age
• Legally authorized to work in the United States

Travel

Travel Required (Yes/No): Yes

DOT Regulated

DOT Regulated Position (Yes/No): No

Safety Sensitive Position (Yes/No): No

Total Target Cash Earnings Opportunity: $143,520 - $258,840

National Base Pay Range: $119,600 - $215,700

The Total Target Cash Earnings Opportunity represents the expected total cash compensation for this role at target performance, combining base salary and annual incentive opportunity. Actual earnings may be higher or lower depending on individual performance and overall company results.

The base pay range reflects the compensation component of this opportunity. The candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range. To find the pay range for this role based on hiring location, click here.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Corporate employees are eligible for a year-end bonus based on individual and/or company performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. The incentive component included in the Total Target Cash Earnings Opportunity reflects target performance. Actual earnings included in the Total Target Cash Earnings Opportunity reflect target performance; actual payouts may vary. At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing! As part of the T-Mobile team, you know the Un-carrier doesn't have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you’re living our values while investing in your career growth–and we applaud it. You’re unstoppable! T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, genetic information, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated. Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing [e-mail] or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.