Sr. Product Marketing Manager

Ladders; United States; Remote; USD 125,000 - 135,000; Full time

Benefits offered by this job

Incentive bonus plans

Medical, dental, and vision benefits

401K with company match

10 paid holidays

Generous paid time off packages

Employee stock purchase plan

Paid parental and family leave

and more!

Job summary

Ladders is seeking a Sr. Product Marketing Manager to shape go-to-market and partnership marketing for a portfolio of integrated technology solutions in the Telecommunications & Hardware space.

You’ll translate complex capabilities into compelling narratives and growth campaigns, partnering with product and sales to drive awareness, pipeline, and adoption across B2B markets. The role focuses on ecosystem positioning, enablement, and cross-functional execution, identifying white-space

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related technical field.
• 7+ years of experience in Product Marketing or B2B technology marketing.
• Experience leading cross-functional initiatives beyond core marketing.
• Familiarity with partner or developer ecosystem marketing is a plus.
• Experience with hardware/software or cloud (SaaS) solutions, especially in public safety or defense technology.
• Strong communication skills with a data-driven approach to B2B solution strategy.
• Ability to set strategic direction and execute hands-on as an individual contributor.

Responsibilities

• Define and own the technology partnership marketing strategy and governance model
• Lead messaging, enablement, and campaigns to highlight partner and ecosystem value
• Craft go-to-market strategy for ecosystem product marketing across public safety, video, and defense sectors
• Develop messaging that showcases integrated solutions and AI-driven capabilities
• Identify target audience pain points and white space opportunities
• Create sales enablement and integrated campaigns to boost awareness and pipeline
• Oversee high-priority projects from strategy to activation

Skills

Product Marketing

B2B technology marketing

Cross-functional leadership

Hardware/software or cloud (SaaS)

Data-driven communication

Education

Bachelor's degree in Marketing, Business, Communications, or related technical field

Job description

For our client, we are seeking a Sr. Product Marketing Manager to join the team of a leader in the Telecommunications & Hardware space.

This role will shape the go-to-market and partnership marketing strategy for a portfolio of integrated technology solutions. The position will partner closely with product, sales, and cross-functional teams to translate technical capabilities into compelling market narratives and growth-driving campaigns.

You will focus on ecosystem positioning, enablement, and integrated marketing efforts that support awareness, pipeline, and adoption across complex B2B markets, including public safety, video, and defense-related segments.

The ideal candidate will bring a strategic mindset with hands-on execution skills to identify customer pain points, uncover white-space opportunities, and lead high-priority initiatives from planning through activation.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $125,000 – $135,000 annually

Responsibilities

• Define and own the technology partnership marketing strategy and governance model
• Lead messaging, enablement, and campaigns to highlight partner and ecosystem value
• Craft go-to-market strategy for ecosystem product marketing across public safety, video, and defense sectors
• Develop messaging that showcases integrated solutions and AI-driven capabilities
• Identify target audience pain points and white space opportunities
• Create sales enablement and integrated campaigns to boost awareness and pipeline
• Oversee high-priority projects from strategy to activation

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related technical field
• 7+ years of experience in Product Marketing or B2B technology marketing
• Experience leading cross-functional initiatives beyond core marketing
• Familiarity with partner or developer ecosystem marketing is a plus
• Experience with hardware/software or cloud (SaaS) solutions, especially in public safety or defense technology
• Strong communication skills with a data-driven approach to B2B solution strategy
• Ability to set strategic direction and execute hands-on as an individual contributor

Benefits

• Incentive bonus plans
• Medical, dental, and vision benefits
• 401K with company match
• 10 paid holidays
• Generous paid time off packages
• Employee stock purchase plan
• Paid parental and family leave
• and more!

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.