Sr. Marketing Specialist

CannonDesign; United States; On-site; USD 69,000 - 87,000; Full time

Benefits offered by this job

Medical, dental and vision coverage

Flexible spending account options

Remote work options

401k plan

Paid time off

Employee perks programs

Job summary

CannonDesign is seeking a Senior Marketing Specialist to join the BMBD team. You will drive proposal materials, manage branding efforts, and support market strategies across our US offices.

You will collaborate with marketing peers, graphics, and client leaders to win pursuits, while ensuring content quality and brand consistency across collateral and proposals.

Qualifications

• Minimum Bachelor's degree in business, marketing, communications or a related field.
• Minimum of 5+ years in marketing or communications for a professional services firm; 7+ preferred.
• Experience in Architecture, Engineering, and/or Construction industry preferred.
• Strong writing, design and strategic thinking; capable of developing content and visuals.
• Proficient with InDesign, Word, Excel and PowerPoint; familiarity with Deltek VantagePoint and Miro a plus.

Responsibilities

• Lead the development of proposal materials across all stages of the process.
• Drive large, strategic pursuits from proposal through interview; lead visual theme and messaging.
• Develop pursuit strategies with Marketing teammates and Client Leaders to win.
• Create and update resumes, portfolio pages, presentations, and marketing collateral within brand templates.
• Support marketing collateral for markets, offices, and services; provide market research for strategy.
• Lead local/regional marketing activities (sponsorships, awards, events and photography) to increase brand visibility.
• Develop strong knowledge of the firm’s portfolio, personnel and offerings; build subject matter expertise.
• Collaborate with Regional Marketing Team Leader to train and develop Marketing Specialists; ensure content quality.

Skills

InDesign

PowerPoint

Excel

Word

Education

Bachelor’s degree in business/marketing/communications

Tools

Deltek VantagePoint

Miro

Job description

If you think your skills, experience and aspirations make you a good match for this position, we encourage you to apply. This position may be filled anywhere in the US. Preference given to candidates that can work in states that are located in the US central or eastern time zones.

As part of the application process, candidates are required to submit 2-3 work samples demonstrating proficiency with Adobe InDesign and other layout software such as PowerPoint. In addition (optional), please provide 1-2 writing samples (i.e. project descriptions, employee bios, proposal cover letters, etc.). Please redact proprietary/confidential information as needed.

Note: We understand that the process of developing these items is very collaborative, we are looking to see samples that you held the primary role in creating. Candidates that progress to the interview stage will be expected to present details on work samples.

About The Role

As a Senior Marketing Specialist, you’ll be part of our Marketing team, which sits within the Brand, Marketing and Business Development (BMBD) team. You will work with a hub of marketing peers led by a Regional Marketing Team Leader. You’ll work in partnership with our Markets, Offices and Services, who rely on marketing support to advance their message and win pursuits. You’ll collaborate across the BMBD community—with fellow Marketing team members, Graphics, Communications, Knowledge Management, Client Engagement, Market Strategy and Business Development—to deliver marketing excellence across proposals, presentations, collateral, local brand-building efforts and more.

Here’s What You’ll Do

PROPOSAL MARKETING

• Lead the development of proposal materials including coordination and production of deliverables across all stages of the process.


• Drive large, strategic, and complex pursuit process from proposal coordination through interview. May lead visual theme and strategic messaging. Able to develop creative ideas for proposals and interview content.


• Collaborate with Marketing teammates, other BMBD team members and Client Leaders to develop pursuit strategies—starting with client engagement, leading to proposal then interview—to secure the win.


• Create and update resumes, portfolio pages, presentations and related marketing materials using our design templates as inspiration and working within our brand standards.


• Participate in the development of collateral that supports our markets, offices, and services.


• Provide marketing research for overall market/office strategy, as well as for individual clients and pursuits.

BRAND MARKETING

• Lead local/regional marketing activities, such as sponsorships, award submissions, events and photography, that align with our PR/Communications objectives and increase our brand visibility.

FIRM KNOWLEDGE & SUBJECT MATTER EXPERTISE

• Develop strong, in-depth knowledge of the firm’s portfolio, personnel and offerings.


• Develop subject matter expertise (across markets, typologies, services, technology or other) that adds value to our marketing initiatives and pursuit activities.

MANAGEMENT & OPERATIONS

• Work with Regional Marketing Team Leader to support training and ongoing development of Marketing Specialists.


• Provide peer review and oversight for accuracy and quality of content.


• Self-review all work for accuracy and quality of content.


• Maintain and update VantagePoint for clients and pursuits.


• Properly and accurately maintain a proposal filing system.


• Internalizes marketing best practices.

Other

• May participate in external marketing activities.


• May perform other duties as required.

Here’s What You’ll Need

• Minimum Bachelor's degree in business, marketing, communications or a related field required.


• Minimum of 5+ years of related work experience in a marketing or communications role for a professional services firm required. 7+ years’ experience is preferred.


• Related experience working in a marketing or communications role for a professional services firm required.


• Related experience working in the Architecture, Engineering, and/or Construction industry preferred.


• Must be proactive, self-driven, organized, detail-oriented and have an enthusiasm for innovation.


• Strong time and project management skills are essential, along with the ability to work in a deadline-driven environment.


• Must have the ability to drive large, complex pursuits end-to-end.


• Solid skills in strategic thinking, writing and design—with the potential and/or interest to further develop/excel in at least one of these areas.


• Strong proficiency with InDesign, Word, Excel and PowerPoint.


• Familiarity with Deltek VantagePoint and Miro is a plus.

The salary range for this position to be filled nationally is $69,200 to $86,500 annually. This salary range is the range we believe is the anticipated range of possible base compensation at the timing of the posting. We may ultimately pay more or less than the anticipated salary range for the position. Employees may be eligible for discretionary bonuses.

• We offer a full benefit package including medical, dental and vision coverage and flexible spending account options and voluntary insurances.


• We have paid time off, flex-time schedules, remote work options and a 401k plan and employee perk programs.


• For a general overview of our benefits, please visit our careers page at https://www.cannondesign.com/careers/benefits.

Actual compensation may vary from posting based on geographic location, work experience, education and/or skill level.

About Our Firm

CannonDesign is a design practice where strategy, experience, architecture, engineering, and social impact converge. We don’t just dream up solutions — we create and bring them to life in ways to solve some of the biggest challenges facing our clients and the society. At the heart of everything we do is Living-Centered Design, a bold commitment to using our talents to not just improve the world but to truly reshape it for the better. It’s more than a philosophy — it’s who we are, and it drives us to make a meaningful, lasting difference every day.

About Working Here

• We are relentless in our pursuit of client adoration (not simply satisfaction). Consistent delivery of the best service is what we are about.


• We are committed to ensuring our practice provides equal opportunities for all employees, as we strive to connect with communities around us and focus on the future of design. We support equity, diversity, and inclusion efforts that benefit all employees through the leadership of our DEI Council, our Employee Resource Groups which are open to everyone, and other community initiatives.


• We’re about communication and transparency here. If you want to talk to someone about an idea you have, or a challenge that needs addressing, we’re ready for you.

As a condition of employment, all employees are expected to complete mandatory training, including compliance training, within required timeframes and adhere to our internal policies and our Code of Conduct.

CannonDesign is an Equal Opportunity Employer. CannonDesign is committed to maintaining a work environment that is free from any and all forms of unlawful discrimination and harassment. It is therefore the firm’s policy to prohibit discrimination and harassment against any applicant, CannonDesign employee, vendor, contractor, or client on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, pregnancy, veteran status, genetic information, citizenship status, or any other basis prohibited by applicable law. It is also CannonDesign’s policy to prohibit any and all forms of retaliation against any individual who has complained of harassing or discriminatory conduct, or participated in a firm or agency investigation into such complaints.