Sr. Manager, B2B, Marketing Technology
DoorDash USA
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Benefits offered by this job
Job summary
DoorDash is seeking a Senior Manager to lead B2B Marketing Technology. You will own the B2B stack, including marketing automation, its integration with sales tools, B2B websites, and the data model that connects them. You’ll set architecture, attribution priorities, and drive adoption across teams.
You will partner with Product, Engineering, Data, and Sales to shape a long-term B2B MarTech roadmap and lead a team across web platforms and marketing operations.
Qualifications
- 8+ years in B2B marketing technology, marketing operations, or revenue operations.
- 2+ years managing people across technical and operations roles.
- Deep expertise with an enterprise marketing automation platform (HubSpot, Marketo, or Pardot) and Salesforce, incl. APIs, data warehouses, CMS, and tag management.
- Experience designing a marketing data model and setting attribution and data quality priorities.
- Experience owning a B2B marketing website's architecture and improving conversion through experimentation.
- Experience selecting and managing B2B marketing and sales tools (6sense, ZoomInfo, Clay, or Chili Piper).
- Bachelor's degree or equivalent practical experience.
- Nice to have: HubSpot Data Hub, Sigma/Tableau, and AI coding tools (Claude Code, Cursor).
Responsibilities
- Own the strategy, architecture, and roadmap for B2B marketing automation across our business lines.
- Design how leads move between HubSpot, Salesforce, and the data warehouse, including deduplication, scoring, routing, and lifecycle stages.
- Define the marketing data model and attribution priorities with B2B Marketing, Sales and Operations, and Data, and close data gaps across web, marketing automation, CRM, and the warehouse.
- Put monitoring, data quality standards, and governance in place so problems are caught before they affect campaigns, lead routing, or reporting.
- Set web and information architecture for the B2B websites, including CMS, forms, tracking, tag governance, and move to AI-native site infrastructure.
- Run an experimentation program on the B2B websites to improve conversion.
- Make keep/add/build/retire decisions on B2B marketing tools based on cost, usage, and business impact.
- Own adoption of the B2B marketing stack, including processes, training, and documentation for HubSpot and B2B websites.
- Lead and grow the B2B MarTech team across web platforms, web development, and marketing operations.
- Partner with Go-to-Market Technology on architecture, system ownership, and Salesforce roadmap.
- Serve as B2B Marketing’s technical lead with Product and Engineering, prioritizing requests for high-impact results.
- Advise marketing and go-to-market leadership with clear recommendations as needs change.
- Report on speed of lead handoff to sales, lead-to-pipeline conversion, data reliability, and time to launch.
Skills
Education
Tools
Job description
New York, NY; San Francisco, CA; Seattle, WA; Los Angeles, CA; Sunnyvale, CA; Chicago, IL; Austin, TX; Denver, CO; Atlanta, GA; Miami, FL; Boston, MA; Washington D.C.
DoorDash’s mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses. The Marketing Technology team is responsible for delivering best-in-class tools, data, and processes so teams at DoorDash can effectively acquire new customers, drive retention, and grow new business lines across all our audiences. Our mission is to enable teams to deliver personalized, engaging, and relevant content across all our owned and paid channels. We partner closely with Product, Engineering, Data Science, and Analytics teams to translate Marketing’s technology needs into measurable business outcomes for our Growth and Performance Marketing teams.
The B2B Marketing Technology team does this for DoorDash's business customers. It owns marketing automation, the B2B websites, and the data flows between the tools used by our marketing and sales teams.
We're seeking a Senior Manager to lead B2B Marketing Technology at DoorDash. You will own the B2B marketing technology stack: our marketing automation platform, its connection to sales tools, the B2B websites, and the data model and flows that connect them. You will set web and information architecture, define attribution priorities, close data gaps, and redesign our B2B marketing system architecture, building automations yourself when needed. You will lead the B2B MarTech team and partner with B2B Marketing, Go-to-Market Technology, Sales and Operations, Product, Engineering, and Data to set the long-term B2B marketing technology roadmap.
This role will report to the Director, Marketing Technology within the Growth Marketing organization.
- Own the strategy, architecture, and roadmap for B2B marketing automation across our business lines.
- Design how leads move between HubSpot, Salesforce, and the data warehouse, including deduplication, scoring, routing, and lifecycle stages.
- Define the marketing data model and attribution priorities with B2B Marketing, Sales and Operations, and Data, and close data gaps across web, marketing automation, CRM, and the warehouse.
- Put monitoring, data quality standards, and governance in place so problems are caught before they affect campaigns, lead routing, or reporting.
- Set web and information architecture for the B2B websites. This covers the CMS, forms, tracking, tag governance, and the move to AI-native site infrastructure. Define standards rather than fulfilling page requests one at a time.
- Run an experimentation program on the B2B websites to improve conversion.
- Make keep, add, build, and retire decisions on B2B marketing tools based on cost, usage, and business impact.
- Own adoption of the B2B marketing stack, including the processes, training, and documentation that let B2B Marketing teams get full value from HubSpot and the B2B websites.
- Lead and grow the B2B MarTech team across web platforms, web development, and marketing operations.
- Partner with Go-to-Market Technology on architecture, system ownership, and the Salesforce roadmap.
- Serve as B2B Marketing’s technical lead with Product and Engineering, building business cases and prioritizing requests so resources go to the highest-impact problems.
- Advise marketing and go-to-market leadership on B2B marketing technology, with clear recommendations as goals and business needs change.
- Report on speed of lead handoff to sales, lead-to-pipeline conversion, data reliability, and time to launch.
- 8+ years in B2B marketing technology, marketing operations, or revenue operations, including 2+ years managing people across technical and operations roles.
- Deep expertise with an enterprise marketing automation platform (such as HubSpot, Marketo, or Pardot) and Salesforce, and a strong technical understanding of how marketing systems connect: APIs, webhooks, data warehouses, CMS, and tag management. You can review a system design and identify risks.
- Experience designing a marketing data model (objects, fields, lifecycle and lead status, deduplication) and setting attribution and data quality priorities.
- Experience owning a B2B marketing website's architecture and improving conversion through experimentation.
- Experience selecting and managing B2B marketing and sales tools (such as 6sense, ZoomInfo, Clay, or Chili Piper), including vendor and agency relationships and build, buy, or retire decisions.
- A track record of turning marketing requirements into technical specifications with Product and Engineering, and of influencing senior stakeholders without authority by explaining tradeoffs clearly.
- A bachelor's degree or equivalent practical experience.
- Nice to have: experience with data enrichment tools such as HubSpot Data Hub, querying data in Sigma or Tableau, and building automations or integrations, including with AI coding tools such as Claude Code or Cursor.
- We are leaders - Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies.
- We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day.
- We are learners - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute.
- We are customer-obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility.
- We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights.
We expect this position to be filled by 08/12/2026
The successful candidate’s starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market-dependent and may be modified in the future.
In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information.
DoorDash cares about you and your overall well-being. That’s why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.
To learn more about our benefits, visit our careers page here .
See below for paid time off details:
- For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
- For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).
The national base pay range for this position within the United States, including Illinois and Colorado.
$159,800 - $235,000 USD
At DoorDash, our mission to empower local economies shapes how our team members move quickly, learn, and reiterate in order to make impactful decisions that display empathy for our range of users—from Dashers to merchant partners to consumers. We are a technology and logistics company that started by enabling door-to-door delivery, and we are looking for team members who can help us go from a company that is known as the place you order food to a company that people turn to for any and all goods.
DoorDash is growing rapidly and changing constantly, which gives our team members the opportunity to share their unique perspectives, solve new challenges, and own their careers. We're committed to supporting employees’ happiness, healthiness, and overall well-being by providing comprehensive benefits and perks including premium healthcare, wellness expense reimbursement, paid parental leave and more.
We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.
Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
If you need any accommodations, please inform your recruiting contact upon initial connection.
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