Sr. Manager, Ads Product Marketing

Ladders; United States; Remote; USD 164.000 - 337.000; Vollzeit

Benefits dieser Stelle

Equity eligibility

Flexible in-office requirements

Zusammenfassung

Ladders is seeking a Sr. Manager, Ads Product Marketing to lead the product marketing for an automation portfolio. This role emphasizes go-to-market strategy, launch execution, and market positioning, with a focus on advertiser outcomes.

You will manage a team and partner with cross-functional stakeholders to align priorities and success metrics. The ideal candidate blends ad tech knowledge, customer insight, and analytical rigor to influence product direction and business impact.

Qualifikationen

• 5-7 years of experience in advertising, ad tech, or product marketing.
• Deep knowledge of digital ads delivery and automation.
• Proven track record leading go-to-market strategies for complex products.
• Ability to leverage customer insights and market analysis for strategic influence.
• Strong people management skills with experience in team development.
• Excellent communication skills for diverse audiences.
• Experience with AI and analytical tools for research and execution.

Aufgaben

• Lead product marketing strategy for the company's automation portfolio.
• Manage and develop a team focused on cross-functional automation initiatives.
• Shape recommendations using advertiser needs and market trends.
• Drive go-to-market planning and launch execution for automation products.
• Collaborate with cross-functional teams to align on priorities and success metrics.
• Help advertisers maximize performance through automated solutions.
• Define and track success metrics for product launches.

Kenntnisse

Ad tech knowledge

Go-to-market strategy

Team leadership

Cross-functional collaboration

Analytical thinking

Communication skills

AI and analytics tools

Tools

Analytics tools

AI knowledge

Jobbeschreibung

For our client, we are seeking a Sr. Manager, Ads Product Marketing to join the team of a leader in the Consumer Technology space.

This role will lead product marketing for a portfolio of advertising automation solutions, with a strong focus on go-to-market strategy, launch execution, and market positioning. You will manage a team and partner closely with cross-functional stakeholders to align priorities, define success measures, and support advertiser outcomes. The ideal candidate will combine deep ad tech knowledge, customer insight, and analytical rigor to influence product direction and drive business impact.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $163,639 - $336,903 annually

Responsibilities

• Lead product marketing strategy for the company's automation portfolio
• Manage and develop a team focused on cross-functional automation initiatives
• Shape recommendations using advertiser needs and market trends
• Drive go-to-market planning and launch execution for automation products
• Collaborate with cross-functional teams to align on priorities and success metrics
• Help advertisers maximize performance through automated solutions
• Define and track success metrics for product launches

Qualifications

• 5-7 years of experience in advertising, ad tech, or product marketing
• Deep knowledge of digital ads delivery and automation
• Proven track record in leading go-to-market strategies for complex products
• Ability to leverage customer insights and market analysis for strategic influence
• Strong people management skills with experience in team development
• Excellent communication skills for diverse audiences
• Experience with AI and analytical tools for research and execution

Benefits

• Flexible in-office requirements with minimal in-person collaboration
• Equity eligibility in addition to salary
• Commitment to an equitable and inclusive workplace culture
• Access to resources that support employee well-being and development

Our client is an equal opportunity employer.