Location: North America – Permanent Remote
Reports To: CEO
Work Type: Permanent, Senior Leadership
Experience Required: 8 – 20 Years (10+ in marketing leadership; 5+ in coherent optics/DSP)
Compensation: USD 225,000 – 250,000
Role Overview
The Director/Sr. Director of Product Marketing owns the global marketing function for a pioneering coherent DSP company in optical communications (800G, 1.6T+), driving strategy from positioning to demand generation. This leadership role combines deep technical expertise in coherent optics with proven execution to accelerate growth in telecom/datacom/semiconductor markets.
Key Responsibilities
- Strategic & Product Marketing
- Define/execute global marketing strategy aligned with corporate goals and product roadmap.
- Lead Coherent DSP ASIC product marketing: competitive analysis, value prop, differentiation, MRD/PRD development.
- Create technical collateral (whitepapers, datasheets, briefs, presentations) for optical engineers/system architects/CTO buyers.
- Engage analysts, speak at industry events to build thought leadership.
- Demand Generation & GTM
- Design/implement go-to-market strategies: product launches, campaigns, digital outreach, sales enablement.
- Oversee lead generation (PR, SEO/SEM, events, partner marketing, ABM).
- Collaborate with Sales/Engineering/Operations for messaging alignment and pipeline acceleration.
- Leadership & Operations
- Build/lead high-performance marketing team.
- Manage marketing budget and resource allocation for maximum ROI.
- Cross-functional alignment with Management, Sales, Operations, Engineering.
Must-Have Skills & Experience
- 10+ years progressive marketing leadership in optical communications, semiconductors, or networking.
- 5+ years specifically in coherent optics, DSP algorithms, modulation formats, transceivers/PICs.
- Proven track record launching technical semiconductor/telecom solutions in startups/high-growth companies.
- Deep understanding of coherent optical systems and market dynamics (telecom/datacom).
- Experience owning MRDs/PRDs and translating complex tech into compelling narratives.
- Excellent communication for technical/audience audiences.
- Preferred:
- Experience with hyperscalers, network OEMs, system integrators.
- Team/budget management; startup + enterprise exposure.
- Led through funding/M&A/IPOs.
Qualifications
- MS/PhD in Electrical Engineering, Applied Physics, or related field preferred.