Sr. Director of Web Strategy & Experience

Gong

San Francisco (CA)

On-site

USD 217,000 - 290,000

Full time

14 days+
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Benefits offered by this job

Medical/Dental/Vision plans
Wellbeing stipend
Mental health benefits
401(k) program
Education stipend
Flexible vacation
Parental leave
Recharge days
Work from home stipend

Job summary

Gong is seeking a vision-driven Sr. Director of Web Strategy & Experience to own gong.io. You will lead strategy, design, and performance at the intersection of brand, product marketing, CRO, and web engineering.

Build and develop a high-performing team of designers, developers, and content producers to deliver a world-class digital storefront that reflects our leadership and drives pipeline. You will anchor Roadmaps, foster cross-functional collaboration, and push for conversion improvements

Qualifications

  • 12+ years leading high-growth enterprise B2B website strategy, digital marketing, or web product management.
  • 5-8+ years directly managing designers, developers, or content teams.
  • Proven track record managing WebOps stacks and analytics.
  • Deep understanding of high-converting B2B SaaS web journeys and CRO.
  • Experience building or scaling a web/digital team with hiring plans.

Responsibilities

  • Vision & Strategy: Define and execute the roadmap for gong.io, aligning with messaging and GTM.
  • Cross-Functional Execution: Coordinate content, brand, design, and web engineering for updates.
  • Conversion & Performance: Lead CRO programs, A/B testing, personalization, and analytics.
  • UX & Design Excellence: Maintain design fidelity, responsive layouts, accessibility, and micro-interactions.
  • Technical Infrastructure: Ensure CMS architecture, site speed, and security.
  • Team Leadership: Hire and develop designers, developers, and content producers.
  • Lead Through Ambiguity: Align stakeholders and maintain momentum amid shifting directions.

Skills

Web strategy leadership
Enterprise B2B
Team management
WebOps & CMS
CRO & analytics

Tools

CMS architectures
Personalization tools
Analytics platforms

Job description

Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io.
At Gong, you will join a company built on innovative products, ambitious goals, and passionate people. We are shaping the future of revenue intelligence and we want people who are excited to build what comes next. You will work with a team that dreams big, moves fast, and cares deeply about the craft and about each other. Here, transparency and trust are core to how we operate, and every person has the opportunity to make a visible impact. If you want to grow, stretch, and do work that truly matters, Gong is the place to do the best work of your career.
We are seeking a vision-driven, data-led Sr. Director of Web Strategy & Experience to own the strategy, design, and performance of our flagship corporate website (gong.io). You will sit at the intersection of brand narrative, product marketing, conversion rate optimization, and web engineering. Your goal is to deliver a world-class digital storefront that reflects our brand leadership, drives a qualified pipeline, and provides an unmatched user experience. You will also build and develop the team that makes this possible, including hiring, coaching, and raising the bar for web talent at Gong.

Responsibilities
  • Vision & Strategy: Define and execute the roadmap for gong.io, ensuring seamless alignment with corporate messaging, brand identity, and GTM strategy.
  • Cross-Functional Execution: Orchestrate content, brand design, web engineering, and AEO to operate in lockstep, shipping high-impact updates with high velocity.
  • Conversion & Performance: Drive CRO programs, continuous A/B testing, personalization, and web analytics to optimize funnel conversion and pipeline generation.
  • UX & Design Excellence: Maintain world-class design fidelity, site responsiveness, accessibility, and micro-interactions across desktop and mobile.
  • Technical Infrastructure: Partner with web development and IT to ensure optimal CMS architecture, page load speed, AEO technical health, and security standards.
  • Team Leadership & Development: Hire, develop, and retain a high-performing pod of designers, developers, and content producers. Build bench strength for future growth and establish a culture of craft, ownership, and accountability within the team.
  • Lead Through Ambiguity: Navigate competing priorities across brand, growth, and engineering stakeholders, maintaining team clarity and momentum even when direction is still being shaped upstream.
Qualifications
  • 12+ years leading high-growth enterprise B2B website strategy, digital marketing, or web product management, including 5-8+ years directly managing designers, developers, or content teams
  • Proven track record managing modern WebOps stacks (CMS architectures, personalization tools, and analytics).
  • Deep understanding of high-converting B2B SaaS web journeys, positioning, and CRO.
  • Demonstrated ability to manage a cross-functional pod of designers, developers, and copywriters, with a track record of developing team members into stronger individual contributors or future leaders
  • Experience building or scaling a web/digital team from the ground up, including defining roles, workflows, and hiring plans
Perks & Benefits
  • We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
  • Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
  • Mental Health benefits with covered therapy and coaching.
  • 401(k) program to help you invest in your future.
  • Education & learning stipend for personal growth and development.
  • Flexible vacation time to promote a healthy work-life blend.
  • Paid parental leave to support you and your family.
  • Company-wide recharge days each quarter.
  • Work from home stipend to help you succeed in a remote environment.
Salary

The annual salary hiring range for this position is $217,000 - $290,000 USD.

Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets.

Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.

To review Gong's privacy policy, visit https://www.gong.io/gong-io-job-candidates-privacy-notice/ for more details.

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