Sr. Associate, Paid Search

Interpublic; New York (NY); Hybrid; USD 70,000 - 75,000; Full time

Job summary

Omnicom Media in New York, NY, seeks a Sr. Associate, Paid Search to develop, optimize, and manage paid search campaigns for diverse clients. You will analyze performance data weekly and craft insights to guide strategy, testing, and reporting. Strong Excel, SEM knowledge, and SA360 experience are required.

The role emphasizes collaboration with senior teams and client communication, with a hybrid in-office schedule in New York. Salary ranges reflect market norms for a mid-level search role.

Qualifications

• Proven Excel skills and strong data analysis ability.
• Excellent written and verbal communication.
• Solid SEM knowledge including search engines and tools.

Responsibilities

• Develop, optimize, and maintain paid search campaigns for clients.
• Analyze and report data weekly/bi-weekly/monthly and ad-hoc.
• Familiarity with SA360 and bid management tools; test campaigns to improve metrics.

Skills

Excel

Writing & communication

SEM knowledge

SA360 bid management

Google Ads

Microsoft Ads

Keyword research

Ad copywriting

Landing page optimization

Data analysis

Tools

SA360

Google Ads

Microsoft Ads

FTP

HTML

Job description

## Sr. Associate, Paid SearchApply: Hybrid: New York, New York, United States of America: Full time: Posted Today: R14121**Agency:**Omnicom Media **Job Function:**Media **Job Subfunction:**Performance Media**Job Description:******Responsibilities***** Developing, optimizing, and maintaining paid search campaigns for clients* Analyzing & reporting data on a weekly/bi-weekly/monthly & ad-hoc basis. Developing or QAing performance insights* Familiarity with 3rd-party tracking vendors (SA360)* Developing, executing, and testing across campaign variables that create client-specific insight and feed future successions of testing* Supporting the team leadership and contribute to higher-level strategic initiatives.* Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis****Required Skills & Experience***** Extensive knowledge of Microsoft Excel* Process oriented, with the ability to juggle many tasks at one time. Time management skills are critical* Excellent writing and communication skills Excellent quantitative and qualitative analysis skills* Strong working understanding of the SEM industry, including major players and supporting technology (bid management tools (SA360), Google Ads, and Microsoft Ads)* Ability to effectively communicate processes and tactics to clients, peers, and junior members of search team* Proven ability to understand high-level client goals and how they translate into media strategy when applied via online technologies* Firm grasp of how to test marketing tactics and achieve performance metrics* Expert ability in keyword research, ad copywriting, landing page optimization, and bid management****Desired Skills & Experience***** 2+ years experience in SEM/PPC , preferably with agencies, including experience in social media, web analytics, and SEO a big plus* Experience working on large PPC accounts with large budgets preferred* Technical background a plus (conversion tagging, FTP, HTML, etc.)$70K-$75K*To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.* Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice **For US Job Seekers:** *It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.*