Specialty Sales Manager

Backpacker's Pantry; Boulder (CO); Hybrid; USD 75,000 - 85,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

Flexible Paid Time Off

Paid Holidays

401(K) Retirement Plan

Employee Profit-Sharing Program

Product Stipend and Access to Industry Deals

Job summary

A food company specializing in outdoor meals is seeking a Specialty Sales Manager to drive growth by managing B2B accounts and nurturing relationships with retail partners. The ideal candidate has at least 5 years of sales experience in the outdoor industry, strong communication skills, and a proactive approach. This role is based in Boulder, Colorado, with a salary range of $75,000–$85,000/year plus benefits, including health insurance and a 401(K) plan.

Qualifications

• At least 5 years of sales experience, preferably in the outdoor industry.
• Strong analytical mindset and ability to problem-solve independently.
• Exceptional written and verbal communication skills.

Responsibilities

• Develop and implement sales budgets and strategies.
• Identify and pursue new sales opportunities.
• Strengthen relationships with retail partners.

Skills

Sales Experience

Analytical Mindset

Communication Skills

Organizational Skills

Job description

Overview

Backpacker’s Pantry is built on the belief that great food can elevate outdoor experiences. Since 1951, we’ve been crafting gourmet freeze-dried meals designed to sustain adventurers and inspire exploration. As a family-owned company based in Boulder, Colorado, we take pride in combining culinary excellence with sustainable practices, ensuring that our products nourish both people and the planet. Our heritage is rooted in innovation, environmental responsibility, and a relentless commitment to quality. Whether it’s on a mountain peak or around a campfire, we exist to fuel your adventure.

What You Will Do

As the Specialty Sales Manager for Backpacker’s Pantry, you will drive growth by developing and executing strategic sales plans. You will oversee key B2B accounts, manage relationships with brokers, outside reps, and retailers, and build strong partnerships that align with our mission and values. This role requires a proactive leader who can identify opportunities, deliver exceptional service, and collaborate across teams to achieve revenue goals.

Key Responsibilities

• Develop and implement sales budgets, strategies and forecasts.
• Continuously assess and refine sales processes and systems to maximize efficiency and drive results.
• Identify and pursue new sales opportunities, building a robust pipeline of prospective accounts to expand brand reach and revenue.
• Strengthen relationships with retail partners and grow the presence of Backpacker’s Pantry.
• Manage and support brokers and representatives to maximize sales performance.
• Lead trade show planning and execution to showcase our brand and products.
• Ensure timely and accurate processing of orders and account setup.
• Provide insights to leadership and contribute to the alignment of sales, marketing, and product development strategies.
• Monitor sales trends, evaluate performance, and identify areas for improvement.
• Travel to meet with partners, attend trade shows, and support account activities as needed.

Who You Are

You are an energetic, adaptable person with an entrepreneurial spirit. You enjoy collaboration as part of a high-performing team, and you are inclined to work independently and take ownership of your responsibilities. You thrive in dynamic environments where there is always something to be done, priorities may shift, and new challenges consistently arise. You can capably develop and implement systems and processes, but you are most excited about working with people. You are a relationship builder with a persuasive communication style and an optimistic demeanor.

Qualifications

• At least 5 years of experience in sales, preferably in the outdoor industry.
• Understanding of Backpacker’s Pantry’s products, and competitive landscape.
• Familiarity with specialty retail dynamics and trends in the outdoor market.
• Exceptional written and verbal communication skills.
• Strong analytical mindset and ability to problem-solve independently.
• Highly organized with meticulous attention to detail.
• Ability to work from our Boulder office four days per week (Tuesdays, Wednesdays, Thursdays, Fridays).
• Salary: $75,000–$85,000/year, plus eligibility for Sales Incentive.
• Medical, dental, and vision insurance.
• Flexible paid time off.
• Paid holidays.
• 401(K) retirement plan.
• Employee profit-sharing program.
• Product stipend and access to industry deals.

American Outdoor Products Inc. is proud to be an Equal Opportunity Employer. We are committed to creating a diverse and inclusive workplace where all employees are treated fairly and with respect. We do not discriminate based on race, color, religion, national origin, age, sex, gender, sexual orientation, disability, veteran status, or any other protected characteristic. Our commitment to equal opportunity applies to all aspects of employment.