Specialist, Programmatic

Socket.dev; New York (NY); On-site; USD 65,000 - 80,000; Full time

Benefits offered by this job

Unlimited paid time off

401k with company matching and no vest

Annual bonuses

Generous medical plan

Paid parental leave

Job summary

Known in New York seeks a Programmatic Specialist to join its Media Science team. You’ll help build, deploy, and optimize programmatic campaigns, analyze audience insights, set bidding strategies, and present results to clients with support from senior team members.

You’ll collaborate with data analysts, data scientists, and software engineers, using Looker/Tableau and Excel, and contribute to tooling and automation to improve KPIs.

Qualifications

• BS/BA degree from an accredited college or university.
• 0-1 year of professional experience in programmatic trading, advertising, ad tech, or media.
• Hands-on experience with programmatic platforms, especially DV360 and The Trade Desk.
• Foundational understanding of programmatic advertising and data analysis.

Responsibilities

• Assist in all facets of a programmatic campaign build, from account configuration, media strategy, campaign setup, ad trafficking, to QA.
• Independently construct and present campaign analyses, including audience insights and bidding strategies.
• Implement optimizations and new campaign strategies to enhance performance.
• Propose innovative analytical methodologies for campaign optimization.
• Ensure data accuracy through audits and new analyses.
• Daily monitoring, management, analytics, optimization of assigned campaigns.

Skills

Excel

Math & stats

Verbal & written comms

Independent work

Education

BS/BA degree

Tools

DV360

The Trade Desk

Looker

Tableau

Job description

WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS

Known is what happens when a data science firm and a creative agency stop arguing and start collaborating. We were built from scratch with PhD data scientists and award-winning creatives working on the same briefs, from day one. That structure earned us an Ad Age #3 A-List ranking, back-to-back Data & Insights Agency of the Year wins, plus Emmys, Cannes Lions, Clios, and Effies across clients in finance, tech, entertainment, consumer goods, and real estate. We're distributed across the U.S. and unapologetically ambitious.

If you're tired of choosing between doing smart work and doing creative work, you'll fit right in here.

BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU

About the role:

Known’s Media Science team uses advanced analytics, machine learning, statistics, and algorithms to plan and optimize advertising dollars. We partner with our clients to translate their business goals into meaningful metrics, and buy media across all channels to drive those target outcomes. We are looking for someone to join the team and work alongside data analysts, data scientists, media buyers, and software engineers.

As a Programmatic Specialist at Known, you’ll be pivotal in the creation, maintenance, and optimization of our programmatic campaigns, leveraging analytics, automation, and existing tools. Beyond the analytics and operations that underpin our campaigns, our traders often engage directly with clients, partake in client meetings, and occasionally present results, supported by senior team members. They play a significant role in producing deliverables, including regular campaign updates.

WHAT YOU’LL DO

• Assist in all facets of a programmatic campaign build, from account configuration, media strategy, campaign setup, ad trafficking, to QA.
• Independently construct and occasionally present campaign-related analyses and results, encompassing aspects like audience insights, bidding strategies, experiment outcomes, and landing page tactics.
• Implement optimizations and new campaign strategies to enhance performance.
• Propose innovative analytical methodologies for campaign optimization.
• Ensure data accuracy by reviewing and conducting audits, or by creating new analyses that better cater to our clients or boost our efficiency.
• Daily monitoring, management, analytics, optimization, and development of assigned campaigns.
• Develop novel strategies (algorithms, models, automation) to optimize KPIs and enhance Known IP.
• Utilize existing software infrastructure for trafficking, performance evaluation, and media analysis.

WHO YOU ARE AND WHAT YOU HAVE

• A BS/BA degree from an accredited college or university. STEM degrees are preferred.
• 0-1 year of professional experience in programmatic trading, advertising, ad tech, or media.
• Hands-on experience with programmatic platforms, especially DV360 and TTD (The Trade Desk).

Skills, Abilities, and Knowledge

• Foundational understanding of programmatic advertising.
• High proficiency in Excel.
• Solid foundation in math and statistics.
• Proven ability to operate independently and efficiently.
• Exceptional attention to detail.
• Effective time management.
• Excellent verbal and written communication.
• Experience in presenting work and a keen interest in honing this skill.
• Proficiency in interpreting data/analytics.
• Familiarity with data visualization tools like Looker or Tableau is advantageous.
• Understanding of digital ad ops technology is a plus

Competencies

• Detail-oriented with a commitment to ensuring the quality and accuracy of analytics.
• Eagerness to tackle challenging problems with a flexible approach.
• Strategic, analytical, and proactive thinking about diverse business challenges.
• Team player attitude.
• Self-driven with a proactive mindset.
• Quick learner.
• Abundant intellectual curiosity and integrity.

SOME OF OUR PERKS

• Unlimited paid time off
• 401k with company matching and no vesting period
• Annual bonuses
• Generous medical plan
• Paid parental leave

ONE LAST THING TO ASK YOURSELF

All this might sound great, but you’re probably still wondering, “Would I be a good fit for Known?” or “Would Known be a good fit for me?” Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There’s always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.

Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.

The base salary for this position is $65K-$80K.

This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.