Specialist, Paid Social

OMD; Burbank (CA); On-site; USD 60,000 - 70,500; Full time

Job summary

OMG23, an Omnicom Media Group agency for Disney, is seeking a Specialist, Paid Social to execute and optimize campaigns across Meta, TikTok, Snapchat, and more. You’ll partner with the Social team to ensure campaigns align with client goals and deliver strong performance.

This hybrid role is based in Burbank, CA, with a California salary range of $60,000 to $70,500. Omnicom requires three days in the office weekly and supports development of paid media expertise in a fast-paced, collaborative

Qualifications

• Bachelor’s degree or relevant experience.
• 1+ years of hands-on paid social campaign experience across 2+ platforms.
• Strong working knowledge of biddable platforms (Meta/TikTok).
• Proficient in Word and PowerPoint; intermediate Excel.
• Familiarity with ad serving, tagging, billing tools is a plus.
• Strong written and verbal communication.
• Flexible and proactive in fast-moving environments.

Responsibilities

• Execute and manage paid social campaigns across Meta, TikTok, Snapchat, Pinterest, Reddit, and YouTube.
• Apply best practices while managing multiple campaigns.
• Build and refine audience targeting strategies.
• Manage daily budget pacing, bids, and optimizations.
• QA campaign setups, launches, and reporting for accuracy.
• Monitor performance, analyze KPIs, and identify optimizations.
• Coordinate with client teams on daily communication and problem solving.
• Communicate insights clearly in writing and presentations.

Skills

Bachelor's degree

Paid social experience

Biddable platforms

Office tools

Communication

Education

Bachelor's degree

Tools

Word

PowerPoint

Excel

Ad tech tools

Job description

Agency

Omd

Job Function

Media

Job Subfunction

Media Planning and Buying

Job Description

OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

The Job

OMG23 | Disney Entertainment | Paid Social

OMG23 is looking for a Specialist, Paid Social to help bring Disney’s paid social strategies to life. This role is all about execution. You’ll run and optimize paid social campaigns across major platforms, partner closely with the Social team, and use data to make sure every campaign supports client goals and performs at a high level.

What You’ll Do

• Execute and manage paid social campaigns across platforms such as Meta, TikTok, Snapchat, and Pinterest
• Apply best practices across the paid social landscape while managing multiple campaigns at once
• Build and refine complex audience targeting strategies
• Manage daily budget pacing, bids, and optimizations
• QA all campaign setups, launches, and reporting for accuracy and quality
• Monitor performance, analyze KPIs, and identify optimization opportunities
• Optimize content calendars and paid plans to ensure clean, reliable data
• Partner with client teams on day-to-day communication, troubleshooting, and problem-solving
• Communicate insights clearly in writing and presentations

You Bring

• Bachelor’s degree or relevant experience
• 1+ years of hands-on experience planning, executing, and optimizing paid social campaigns in at least 2 of the following platforms: Meta, TikTok, Snapchat, Pinterest, Reddit, YouTube
• Strong working knowledge of biddable platforms such as Meta Ads Manager and TikTok Ads
• Proficient in Word and PowerPoint, with intermediate Excel skills
• Familiarity with ad serving, tagging, and media billing tools is a plus
• Strong communicator (written and verbal)
• Flexible and adaptable in fast-moving environments
• Proactive problem-solver with sharp critical thinking
• Breaks down complex ideas into simple, actionable takeaways

You’ll work on campaigns for one of the most recognizable brands in the world while building real paid media expertise. If you like blending creativity with data and seeing your work drive real impact, this role was made for you. Let’s make feeds scroll-stopping for the right reasons.

This is a hybrid role based in Burbank, CA. California: $60,000.00 - $70,500.00

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

California: $60,000.00 - $70,500.00