Social Media Marketing Specialist, Videographer

NappStar LLC.; Atlanta (GA); On-site; USD 23,000 - 30,000; Full time

Job summary

NappStar LLC's Social Media team in Atlanta focuses on capturing the best content to promote our salon and brands. You will photograph clients, shoot videos, and brainstorm creative ideas to keep us at the top of our game, coordinating with stylists to ensure content aligns with brand standards.

The role requires plan and execute social campaigns, design and maintain our social presence, measure results, and collaborate with internal teams to enhance the client experience; experience with

Qualifications

• Proven results in Social Media Marketing/Content creation.
• Strong analytical and problem-solving skills.
• Experience with Shopify marketing is a plus.

Responsibilities

• Plan and execute all social media campaigns.
• Design, build, and maintain social media presence; focus on social media strategy that converts to sales.
• Measures and reports performance of marketing campaigns and assesses against goals.
• Collaborates with internal teams to optimize client experience.
• Capture client content (photos/videos) and create engaging posts (Instagram stories, Reels, TikTok).

Skills

Communication

Time management

Analytical thinking

Problem solving

Content creation

Social media marketing

Collaboration

Tools

Shopify

Job description

NappStar Social Media team members are responsible for making sure NappStar is capturing the best content to promote our salon & brands. They are responsible for taking client pictures, capturing videos, and coming up with creative content ideas & strategies to keep us at the top of our game. About NappStar ATL NappStar AT is the #1 loc salon in the ATL metro area. Description General

• Complete open / close tasks and forms per shift
• Follow salon standards for behavior and general workflow
• Acknowledge and greet everyone who enters and leaves the salon
• Offer excellent customer service
• Exceptional verbal and written communication skills; with the ability to communicate with all levels of the team
• Superb time management skills with a proven ability to meet & prioritize achieving deadlines
• Strong analytical and problem-solving skills
• Handle client questions promptly, professionally and courteously
• Maintain complete confidentiality in all guest matters in accordance with company policy. Job Specific
• Communicate effectively with Stylists about capturing client content
• Proven results in Social Media Marketing/Content creation
• Ability to capture and create engaging content, with a short turn around (i.e Instagram stories, Reels, TikTok ,etc.) We put out content throughout our entire day
• Plan and execute all social media campaigns.
• Design, build, and maintain social media presence; focus on social media strategy that converts to sales.
• Expert eye for design and image/brand compatibility
• Proficient in editing
• Measures and reports performance of marketing campaigns and assesses against goals.
• Implements new and creative growth strategies.
• Collaborates with internal teams to optimize client experience.
• Experience with Shopify marketing is a plus. Training
• New Hires - participate in 30 day, 60 day & 90 day goals
• Participate in Management Check-Ins
• Receive new monthly goals and discount code
• Talk about any issues, concerns, positive/negative feedback
• Maintain a positive attitude and contribute towards a quality work environment
• Regularly attend, participate in and support training and staff meetings
• Communicate to management any and all occurrences involving staff or clients in the salon that require attention
• Assist in all areas of salon operations as requested by management Physical Demands:
• Must be willing to hold lighting equipment for an extended period of time
• Must be willing to lift / move delivery packages that are less than 30 lbs
• Must be willing to work on their feet all day
• Must be willing and able to go up and down the stairs (as needed) Salary $17 - $22 per hour