Social Media Manager

Evlo AI; Washington (District of Columbia); On-site; USD 70,000 - 110,000; Full time

Job summary

Evlo AI is seeking a social media leader to own our organic and paid strategy across LinkedIn, X, and YouTube, targeting tech audiences and building a strong brand presence.

You will collaborate with content, demand gen, and design to turn product milestones into campaigns, manage the editorial calendar, write platform-specific copy, and optimize campaigns for ROI.

Qualifications

• 3-5 years of professional social media management experience in tech.
• Hands-on with Sprout Social, Hootsuite or Buffer.
• Ability to translate complex technical concepts into platform-specific copy.
• Strong data-driven approach to improve engagement.

Responsibilities

• Develop and execute the organic and paid social strategy across LinkedIn, X, and YouTube to drive brand awareness and engagement
• Manage the end-to-end editorial calendar, writing compelling copy and coordinating visual assets with the design team
• Run targeted social advertising campaigns, optimizing budgets, audience targeting, and creative assets for maximum ROI
• Monitor social channels, engage with followers, and manage community discussions to foster brand loyalty
• Track and analyze social performance metrics using tools like Sprout Social and Google Analytics, reporting insights to leadership
• Stay ahead of industry trends, platform algorithm updates, and emerging social channels to test innovative formats

Skills

Social media management

Analytics

Copywriting

Video editing

Graphic design basics

Tech audience familiarity

Education

Bachelor's degree in Marketing/Communications

Tools

Sprout Social

Hootsuite

Buffer

Job description

About The Role

The role leads organic and paid social media strategy, building brand presence and community engagement across platforms like LinkedIn, X, and Instagram for tech audiences.

The role leads organic and paid social media strategy, building brand presence and community engagement across platforms like LinkedIn, X, and Instagram for tech audiences.

The team partners closely with content, demand gen, and design to translate product launches and company milestones into high-performing social campaigns.

Key Responsibilities

• Develop and execute the organic and paid social media strategy across LinkedIn, X, and YouTube to drive brand awareness and engagement


• Manage the end-to-end editorial calendar, writing compelling copy and coordinating visual assets with the design team


• Run targeted social advertising campaigns, optimizing budgets, audience targeting, and creative assets for maximum ROI


• Monitor social channels, engage with followers, and manage community discussions to foster brand loyalty


• Track and analyze social performance metrics using tools like Sprout Social and Google Analytics, reporting insights to leadership


• Stay ahead of industry trends, platform algorithm updates, and emerging social channels to test innovative formats

What We Are Looking For

• 3-5 years of professional social media management experience within a B2B or B2C technology company


• Hands-on experience with social media management and analytics platforms such as Sprout Social, Hootsuite, or Buffer


• Demonstrated ability to write engaging, platform-specific copy that translates complex technical concepts for diverse audiences


• Strong analytical skills with a proven track record of using data to iterate on strategy and improve engagement rates


• Bachelor's degree in Marketing, Communications, or a related field


• Bonus: Experience with video editing tools (Premiere, CapCut) and basic graphic design capabilities (Figma, Canva)