Social Media Manager

Muck Rack; United States; Remote; USD 97,000 - 120,000; Full time

Benefits offered by this job

Remote work

Home office stipend

Phone and internet reimbursement

Coworking membership

401(k) with employer contributions

Equity opportunities

Health & wellness benefits

Job summary

Muck Rack is seeking a creative, organized Social Media Manager to guide social strategy for a leading B2B SaaS platform. You will craft engaging copy, manage campaigns, and collaborate with design, marketing and communications to drive engagement and protect brand reputation across channels.

You will analyze performance, report results, and optimize paid and organic social efforts. This fully distributed, remote role offers stability, growth, and extensive benefits for a diverse team.

Qualifications

• 5+ years of professional experience in social media management.
• Proficiency with Sprout Social or similar platform.
• Experience developing social media strategies for B2B SaaS brands.
• Experience with social listening and competitive tracking.
• Excellent copywriting and content creation skills.

Responsibilities

• Develop and execute social media strategy aligned with company goals and campaigns.
• Develop creative and engaging copy for campaigns.
• Collaborate with design, communications and marketing on strategy and execution.
• Engage with PR professionals, journalists and media-adjacent audiences on social platforms.
• Monitor mentions, elevate issues and respond in a timely manner.
• Analyze and report on results.
• Manage social media calendar, publish and schedule posts.

Skills

Social media strategy

Copywriting

Social listening

Analytics

Team collaboration

Tools

Sprout Social

Google Analytics

Muck Rack

LinkedIn

Instagram

TikTok

X

Job description

Muck Rack is the leading SaaS platform for public relations and communications professionals. Our mission is to enable organizations to build trust, tell their stories, and demonstrate the unique value of earned media. Muck Rack’s AI-powered, comprehensive, and integrated platform streamlines the PR workflow to help businesses generate positive media coverage, monitor mentions to manage brand reputation, and analyze PR’s impact on business outcomes. By combining media database, monitoring, and reporting into one dynamic platform, we empower teams to collaborate seamlessly, pitch effectively, and analyze results faster and more efficiently.

Founder-controlled, fully distributed, and growing sustainably, Muck Rack has received several awards for its unparalleled culture and product from organizations like Inc., Quartz, G2, and BuiltIn. We value resilience, transparency, ownership, and customer devotion, and infuse these values into everything we do.

We’re looking for a creative, organized and metrics-driven Social Media Manager to join our team and guide social media strategy and content, track and protect Muck Rack’s brand reputation on social media and drive engagement across social media platforms.

As our Social Media Manager, your mission will be to develop and execute social media strategies that align with our business goals, monitor and track related conversations on social media, drive engagement and following on social media and report on results.

You’ll be a great fit for this role if you have experience developing and executing social media strategies for B2B SaaS brands and executives, have experience with social listening and competitive tracking, employee advocacy and experience with reputation management.

What you’ll do:

• Develop and execute social media strategy aligned with company goals and campaigns


• Develop creative and engaging copy for campaigns


• Collaborate with design, communications and marketing team on strategy, measurement and creative execution


• Engage with our community of public relations and communications professionals, journalists and other media-adjacent audience members on social platforms


• Monitor social media mentions, elevate issues and respond in a timely manner


• Analyze and report on results


• Manage social media calendar, publish and schedule posts

How success will be measured in this role:

• Increased engagement and followings across social channels


• Successfully planned for and executed social media strategies for key campaigns


• Increase response rate to customer service inquiries

If the details below describe you, you could be a great fit for this role:

• 5+ years professional experience, with as many years of related experience (directly in social media management)


• Proficiency in Sprout Social or similar platform


• Comfortable with tools including Muck Rack, Google Analytics


• Experience developing and executing social media strategies for B2B companies (preferably SaaS) for LinkedIn, Instagram, TikTok and X


• Data-driven mindset with a focus on performance metrics


• Experience with social listening and competitive tracking


• Content creation and copywriting


• Communication skills (written and verbal)


• Ability to work in a fast-paced environment


• Self-starter/ability to work autonomously


• Experience with reputation and crisis management


• Experience with running and optimizing paid social media advertising


• Experience with video production, scripting and editing


• Proactively incorporate AI tools into day to day work to improve productively and accelerate delivery

Interview Overview

Below you'll find an outline of the interview plan for this role. Please note that this is what we expect the process to look like; we may ask you for supplemental information or require an additional step before making a final decision.

• 30 min interview with a member of our Talent Team


• A 1 hour zoom interview with the hiring manager


• Skills assessment (2 hours max)


• Peer interviews with several team members


• 30 min Executive interview


• 30 min Bar Raiser interview

Travel & Team Engagement Expectations

This role requires up to 10% travel for team collaboration, customer engagements, and company events. As part of our commitment to building strong connections across our fully distributed team, attendance at our annual company offsite (typically held in Mexico) is expected.

Salary

In the US, the base salary for this role is between $97,000 and $120,000+, depending on skills and experience. Total compensation for this role consists of base salary and a quarterly bonus plan. We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location. For all other countries, we have competitive pay bands based on market standards.

Individual compensation decisions are based on a number of factors, including experience level, skillset, and balancing internal equity relative to peers at the company. We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors. We recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated with you as a candidate.

Why Muck Rack?

Remote Work, Forever

• Fully distributed team with a permanent remote setup


• Home office stipend, phone and internet reimbursement, coworking membership


• Virtual and in-person team bonding (lunches, events, competitions)

Transparent & Fair Compensation

• Competitive geo-neutral pay in the U.S.


• Annual reviews to ensure equity and market alignment


• Standardized bonus or commission structure


• 401(k) with employer contributions


• Equity opportunities

Health & Wellness

• Comprehensive medical, dental, vision, disability, and life insurance for employees and dependents


• 100% premium coverage for individuals on high-deductible plans


• 24/7 Virtual Care and Employee Assistance Program


• Employer-funded HSA contributions and other pre-tax benefits


• Quarterly wellness stipend and free Headspace subscription

Time Off & Family Benefits

• 4+ weeks of PTO, plus paid sick and mental health days


• 13 paid holidays with the option to swap for personal days


• Up to 16 weeks of fully paid parental leave

Learning and Development

• Transparent pathways for internal mobility and promotion


• Bi-annual performance reviews, team workshops, and leadership training


• Unlimited access to Coursera and O’Reilly


• 2 additional PTO days annually for learning and development

Inclusive, Customer-First Culture

• Commitment to equity and valuing diverse perspectives


• Agile, founder-led company focused on collaboration and innovation


• Trusted by 3,000+ companies worldwide

Note: Benefits and compensation reflect offerings for U.S.-based employees. Support is provided for employees in other locations, in compliance with local laws and regulations.

While we are a fully distributed team, we do have limitations on where we can hire and maintain a list of acceptable working locations based on job function. If we are unable to hire in your current location for the role for which you applied, you will be notified via email. While we enjoy many benefits as a permanently distributed and remote company, we cannot always support relocation or extended travel and have guidelines in place to ensure compliant work away from your designated permanent residence.

Please note: For detailed information regarding our GDPR and/or CCPA compliance policies, including how we handle personal data and privacy rights, kindly refer to the email correspondence accompanying this application.

Muck Rack does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to Muck Rack will be considered Muck Rack property, and Muck Rack will not pay a fee should it hire the subject of any unsolicited resume.

Muck Rack considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.