Social Media Content Creator II – Part Time

Carroll Community College; Maryland; On-site; USD 22,000 - 31,000; Part time

Job summary

Carroll Community College is seeking a part-time Social Media Content Creator II to proactively find, produce, and publish engaging content that humanizes the college across official channels. You will build relationships across departments and maintain a content pipeline that leverages performance data.

The role emphasizes hands-on video production, photography, editing, and copywriting while maintaining brand standards. Expect collaboration, varied campus coverage, and a flexible schedule.

Qualifications

• Associate degree in marketing communication, digital media, journalism, graphic design, or related field.
• Two years of related experience.
• Proficiency in short-form video production and editing, photography, basic graphic design, social media copywriting, and application of brand standards.
• Ability to respond to changing priorities, live events, and time-sensitive opportunities.

Responsibilities

• Moves throughout the College to identify stories, interview students, employees, alumni, and community members; creates professional-quality short-form video, photography, simple branded graphics, and written social content.
• Creates social content hands-on via video, photography, editing, branded graphics, and copywriting.
• Engages in proactive story discovery, interviewing, and campus coverage.
• Manages social media platforms, publishing and community engagement.
• Plans strategic content and manages editorial calendar.
• Collaborates cross-campus for strategic alignment.
• Monitors social media trends and adapts platforms accordingly.
• Responsible for analytics, reporting and content optimization.
• Content asset organization and campaign support.
• Manages day-to-day publishing, monitoring, engagement, and upkeep of College social media channels.

Skills

Short-form video production

Video editing

Photography

Graphic design

Social media copywriting

Brand standards application

Education

Associate degree in marketing communication

Digital media

Journalism

Graphic design

Related field

Job description

Social Media Content Creator II – Part Time

Part Time

Application Deadline

The application deadline for this position is October 28, 2026

Department

Planning, Marketing and Assessment

Contact

This part-time position will be placed on the College hourly rates scale, grade 7 with minimum starting hourly rate of $18.96 per hour.

Description

Department: Planning, Marketing and Assessment

Pay Grade: 7 (minimum starting hourly rate $18.96)

FLSA Status: Non-Exempt

JOB SUMMARY

The Social Media Content Creator is a hands-on creative position responsible for proactively finding, producing, and publishing compelling content that humanizes Carroll Community College across all official College social media platforms. Content creation is the primary function of the role. Working within College strategy and institutional priorities, this position builds relationships across departments, maintains an active content pipeline, and uses performance data to improve content. This position reports to the Assistant Director, Digital Marketing and Strategy.

ESSENTIAL JOB FUNCTIONS:

• Moves throughout the College and attends campus activities to identify stories, interview students, employees, alumni, and community members; independently creates professional-quality short-form video, photography, simple branded graphics, and written social content.
• Creates social content hands-on via video, photography, editing, branded graphics, and copywriting
• Engages in proactive story discovery, interviewing, and campus coverage
• Manages social media platforms, publishing and community engagement
• Plans strategic content and manages editorial calendar
• Collaborates cross-campus for strategic alignment
• Monitors social media trends and adapts platforms accordingly
• Responsible for analytics, reporting and content optimization
• Content asset organization and campaign support
• Manages day-to-day publishing, monitoring, engagement, and upkeep of College social media channels
• Demonstrates strong visual judgment and consistently applies College brand standards through composition, design, typography, pacing, editing, and platform-specific execution
• Proactively identifies content opportunities rather than rely primarily on requests or materials submitted by others
• Perform other duties as assigned.

Job Requirements

MINIMUM REQUIREMENTS TO PERFORM WORK:

• Associate degree in marketing communication, digital media, journalism, graphic design, or related field.
• Demonstrated proficiency in short-form video production and editing, photography, basic graphic design, social media copywriting, and application of brand standards
• Two years of related experience
• Responsiveness to changing priorities, live events, emerging trends, and time-sensitive opportunities
• Ability to use computers and mobile devices for data entry, word processing, and social media content needs
• Ability to use smartphones, cameras, microphones, stabilizers/tripods and basic lighting equipment
• Must be positive, cooperative, and supportive.

Preferred:

• Bachelor’s degree in marketing, communications, digital media, journalism, graphic design, or a related field
• Experience creating content for an organization or brand; familiarity with social media management, accessibility, and analytics tools.

PHYSICAL DEMANDS:

The work is normally light work which requires the ability to exert up to 20 pounds of force occasionally to move, lift, carry, push, pull or otherwise move objects. Additionally, the following physical abilities are required:

• Hear/talk/communicate – Must be able to exchange information and communicate
• Visual acuity – Ability to perceive or detect surroundings
• Mental acuity – Able to focus, concentrate, understand, and convey subject matter
• Repetitive motion (i.e., keyboarding)
• Stand/sit/walk/able to move or traverse from one area to another

WORK ENVIRONMENT:

Work environment involves everyday risks or discomforts which require normal safety precautions typical of such places as office, meeting, and training rooms; use of safe workplace practices with office equipment; computers for data entry and word processing; avoidance of trips and falls; observance of fire and building safety regulations. Work hours may vary as assigned by supervisor (generally no more than 29 hours per week).

The application deadline for this position is October 28, 2026

• successfully complete a criminal background check (for designated positions)
• be able to work on campus as of the first day of employment
• Residency restrictions apply: The college does not hire solely online instructors living outside of Maryland. Carroll employees may live in other states, but they must physically work in Maryland the majority of the time. For income tax obligations, employees must be a resident of DC, VA, WV, MD, or PA on the date employment commences. In addition, candidates must be willing to come to campus for identity verification within 3 business days of hire date.
• be currently authorized to work in the US, as the College does not offer Visa sponsorships
• complete an employment application upon request, prior to progressing through the initial interview process

Carroll Community College is committed to fostering a welcoming environment for all. We are proud to be an equal opportunity employer.