Social Media Content Creator

Caterpillar; Baltimore (MD); On-site; USD 69,000 - 104,000; Full time

Benefits offered by this job

Coaching

Flexible internship hours

Career coverage

Job summary

Caterpillar in Baltimore is seeking a Social Media Content Creator who brings 5 years of Ahrefs experience to craft compelling narratives across social channels. The role rewards initiative with ownership and offers a salary range of $69,000 to $104,000, plus coaching and the flexible internship hours that employee-centric sales marketing pros expect.

You will own projects from concept through delivery, translate data into stories, and collaborate with stakeholders to drive brand awareness

Qualifications

• 5 years of Ahrefs experience required.
• Experience creating social media content.
• Willing to own projects from concept to delivery.
• Ability to translate data into compelling stories.

Responsibilities

• Carry the brand voice into captions and outreach.
• Bridge Retargeting reporting with the CMO’s needs.
• Grow brand awareness through PPC and communications.
• Run experiments on sales messaging and keep what converts.
• Craft messaging for sales marketing buyers and decision-makers.
• Close the loop between ad spend and revenue.

Skills

Ahrefs expertise

Content creation

Storytelling

Stakeholder communication

Project ownership

Tools

Ahrefs

Job description

Bring 5 years of Ahrefs experience to a Social Media Content Creator role that rewards initiative with real ownership. For someone with 4 years and a refreshingly-candid edge, this Social Media Content Creator job offers $69,000 - $104,000 and real upward mobility.

Key Responsibilities

• Carry the brand voice into every cold call and every caption
• Bridge Retargeting reporting and the story your CMO needs to hear
• Grow brand awareness through PPC Advertising and Communication initiatives
• Run experiments on sales marketing messaging and keep only what converts
• Craft compelling messaging tailored to sales marketing buyers and decision-makers
• Close the loop between ad spend and revenue, dollar for dollar

What You'll Bring

• Comfortable presenting ideas to stakeholders at every level
• Detail-oriented approach with a commitment to accuracy
• Comfortable owning projects from concept through delivery
• Storytelling instincts that turn data into a decision
• A collaborator who makes the mid-level review feel less like an exam
• 4 years of learning when to trust the process and when to break it

Caterpillar turned a frustration with sales marketing into a small-but-mighty business that now serves customers far beyond MD. We value clear writing and honest conversation over status games and politics.

The package speaks for itself: $69,000 - $104,000, coaching, coverage, and the flexible internship hours that employee-centric sales marketing pros expect.

Demand on the sales marketing team has us moving fast to fill this seat.