Social Media and Community Manager

BIC; New York (NY); Hybrid; USD 100,000 - 130,000; Full time

Benefits offered by this job

Flexible working hours

Hybrid work model

Salary from $100,000

10% annual bonus

Job summary

Tangle Teezer, within the BIC World family, seeks a Social Media & Community Manager to elevate our brand voice across TikTok, Instagram, Pinterest and YouTube. You will balance strategic planning with hands-on content creation and community engagement, reporting to the Senior Social & Community Manager.

Ideal candidates bring 5+ years in social media, strong analytics, and proven people leadership. A hybrid role with flexible hours and cross-functional collaboration awaits.

Qualifications

• 5+ years in social media management.
• Experience with beauty, fashion, or lifestyle brands.
• Strong knowledge of TikTok, Instagram, Pinterest and YouTube.
• People management experience.

Responsibilities

• Calendar management for a master content calendar across platforms.
• Translate platform data into actionable growth insights.
• Lead commerce-first content with social shop initiatives.
• Forecast trends and stay ahead of platform features.
• Engage communities and build brand advocates.

Skills

Social media management

People management

Content creation

Analytics

Tools

Dash Hudson

Sprout Social

CapCut

Job description

Tangle Teezer is a global brand on a simple mission: to give everyone healthier-looking hair with less breakage since 2007. Our gentle brushes are tools for every hair type—from straight to coily—and every routine, helping you go from detangling and blow-drying to styling. Our products are your daily dose of confidence, ready to take on whatever tangles life throws your way.

Tangle Teezer is a proud brand within BIC World, a community of iconic and inventive brands that have created simple, joyful products for over 75 years. As part of BIC World, we're dedicated to reimagining everyday essentials in new, sustainable, and responsible ways. Our culture thrives on a "roll up your sleeves" mindset, empowering self-starters and innovators to take ownership of their careers and make a meaningful, global impact.

The Role

We’re seeking a highly motivated Social Media & Community Manager who can pair strategic vision with operational excellence to elevate our brand presence across a diverse digital ecosystem. Reporting directly to the Senior Social & Community Manager, you will serve as a key architect of our brand’s voice, managing high-growth channels and fostering deep community engagement.

The ideal candidate is a strategic operator who balances creative intuition with a rigorous, analytical approach to growth. You are confident with the community and creator ecosystems and platform-specific strategies—especially onTikTok, Instagram, Pinterest, and YouTube.

In this role you’ll get to:

• Calendar Management: Working with the two junior members of the team to maintain a master content calendar that ensures a cohesive brand narrative across all platforms, working with the Snr Manager to tailor delivery to fit each platform’s unique algorithm and audience behavior.
• Growth & Analytics: Translate raw platform data into actionable insights. You won’t just report numbers; you will provide the "why this worked” to the Senior Manager working together to make these insights actionable.
• Commerce Management:Lead and execute "commerce-first" content, including working with the US Marketing Team on TikTok Shop and integrated social commerce features.
• Trend Forecasting:Stay ahead of the curve byidentifyingemerging trends, sounds, and platform features before they go mainstream.
• Community & Relationship Management:Move beyond reactive moderation by actively seeking out and engaging in relevant conversations across the social ecosystem—building bridges with niche communities and potential brand advocates.

What we are looking for in you:

• Experience:5+ years of experience in social media management, ideally within a fast-paced beauty, fashion, or lifestyle brand.
• Platform Mastery:Strong knowledge of TikTok, Instagram, Pinterest, and YouTube, including a deep understanding of how unique algorithms rewarddifferent typesof engagement.We are looking for a genuine digital native who is immersed in social culture and naturally keeps pace with emerging trends and platform evolution.
• Analytical Rigor:Proficiencyin social media analytics tools (e.g., Dash Hudson, Sprout Social, or native platform insights). You must be comfortable reporting on KPIs across all core platforms.
• Proactive Mindset:A proven "self-starter" who takes ownership of projects, thrives in autonomy, and brings new, data-backed ideas to the table.Someone who is hungry to grow and learn.
• Content Creation & On-Camera Presence:Comfortable being the face of the brand for Shorts/Reels/TikToksandpossessingbasic mobile video editing skills (CapCut, etc.).
• In addition to your platform expertise, you will bring established people‑management experience, enabling you to lead, develop, and align team members to deliver consistent, high‑quality output that supports our brand’s strategic objectives.

Must Haves:

• 1 Year of People Management Experience
• TikTok Shop Experience: Familiar with TikTok Shop functionalities and be comfortable with the day-to-day management due to regional limitations the Snr Manager will not be able to do this.
• Channel Experience: Strong knowledge of TikTok, Instagram, Pinterest, and YouTube, including a deep understanding of how unique algorithms rewarddifferent typesof engagement.The right fit must also be eager to learn about changing channel natures – taking a lead on Pinterest and YouTube strategies working closely with the Snr Manager for support.

We know that imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply even if you don’t tick everything on the list — we’d love to hear from you!

What it means to be part of Tangle Teezer:

At Tangle Teezer, being part of our PAC means being Proud, Authentic, and Championing each other every day.

• Proud:We arepassionately proudto do things differently, so we perform brilliantly-just like our hair tools.
• Authentic:We welcomeeveryone as they are, we bring our true selves to work and show up as who we want to be.
• Champion: We arechampions of one another, our brand, and our environment.

Join us and embrace these values to help create, innovate, and deliver products that people love—together. To see more about our culture and what makes us unique, click here.

The good Stuff:

For all your hard work and dedication, we have fantastic rewards for you –

• Flexible working hours with core hours from 10am to 4pm
• Working 2 days in the office and 3 days from home
• Salary from $100,000
• Performance-related bonus of 10% based on annual salary
• 27 days holiday, with the option to buy or sell holiday days
• 2 volunteering days per year
• 10 days working from any location of your choice
• Flexible public holidays—choose the standard public holidays or swap them for dates that are more meaningful to you
• Enhanced family policies
• Supportive Period & Menopause Policies
• 401(k) scheme
• Dental insurance, Vision insurance, and Life Insurance.
• Healthcare medical insurance
• Office perks incl. free breakfasts, snacks, and Happy Hour.
• Meeting-free Fridays with an early 4:00 pm finish to kickstart your weekend!
• Pet friendly office. Bring your furry friend to work with you!

BIC World is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.